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October 26, 2025 4:24 PM, EDT

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SAN DIEGO — Connected fleet technology supplier Samsara highlighted the latest expansion of its artificial intelligence-powered safety platform at American Trucking Associations’ 2025 Management Conference & Exhibition.

During an Oct. 26 press conference, Samsara outlined its recently launched AI tools that provide alerts on adverse weather and automate driver coaching to help fleets reduce risk and prevent crashes.

“The reason this matters — and is also so important for our customers — is crashes are going up and the cost of crashes is going up,” said Johan Land, Samsara’s senior vice president of engineering and head of safety and AI.

One of Samsara’s new features is designed to help fleets better navigate weather conditions, which play a role in 1 in out of 5 crashes, he said.

“It’s up there with speeding, mobile phone [usage], drowsiness and following distance,” Land said. “It’s one of the major contributors to accidents.”

The company’s new Weather Intelligence feature enables fleets to track weather and road risks in real time by combining radar data with information sourced directly from Samsara’s own network of AI dashcams.

The Samsara platform now displays National Weather Service alerts and live weather overlays, including radar, wind speed and thunderstorm risk directly into the map.

Fleet managers can access live dashcam footage and images from their vehicles in areas affected by weather, as well as from other nearby vehicles equipped with Samsara dashcams via its StreetSense capability.

They can then send proactive warnings to drivers in the path of severe weather events to ensure they are aware of the risk.

Samsara also is using AI and automation to help fleet operators coach, train and recognize their drivers at scale without overburdening their safety teams.

The Automated Risk Assessment feature uses AI to automatically analyze and prioritize safety-related events based on factors such as frequency, severity, trip conditions and driver history.

The system sends lower priority events to drivers for self review, while more serious events are sent directly to fleet managers, who can then focus their time on coaching their riskiest drivers.

Samsara customer Jordan Carriers, for instance, has a single safety manager overseeing and coaching 1,000 drivers with the help of AI and automation, Land said.

“That’s the future of this type of AI training,” he said. “Let’s analyze everything, let AI automatically coach and then focus where it matters.”

The platform’s Performance Overview dashboard provides fleet managers information not only on safety risks, but also positive driver behavior so they can recognize and reward their top performers.

Samsara previewed its expanded AI safety capabilities at its Beyond 2025 user conference, also held in San Diego back in June.

• Etsy has recently introduced a Seller Community Hub featuring AI-powered search tools and enhanced resources to support active sellers during the busy holiday shopping season.

• This new platform aims to deepen marketplace engagement and streamline seller experiences, potentially reinforcing Etsy’s competitive position among global e-commerce players.

• We’ll explore how the launch of the AI-powered Seller Community Hub could inform Etsy’s broader investment narrative and platform growth outlook.

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To be a shareholder in Etsy, you need to believe that the company can reignite Gross Merchandise Sales growth and revitalize buyer engagement, both of which are under pressure from several quarters of decline. The recent launch of the AI-powered Seller Community Hub supports marketplace innovation and seller retention for the holiday season, but does not meaningfully change the near-term catalyst, the upcoming earnings report, with market focus on margin trends and active buyer numbers, nor does it mitigate the primary risk of ongoing GMS and buyer attrition.

Among Etsy’s latest moves, the appointment of Rafe Colburn as Chief Product and Technology Officer comes at a pivotal point. This leadership change is especially relevant given heightened execution risks tied to AI, app adoption, and loyalty initiatives, which are central to management’s efforts to stabilize performance and restore buyers to the platform.

But as Shopify, Amazon, and others intensify the fight for digital marketplace dominance, investors should keep in mind the continuing impact of…

Read the full narrative on Etsy (it’s free!)

Etsy’s outlook suggests revenues of $3.2 billion and earnings of $377.3 million by 2028. This is based on annual revenue growth of 3.5% and an earnings increase of $213.3 million from the current $164.0 million.

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Six investors in the Simply Wall St Community placed Etsy’s fair value between US$66 and US$122 per share, showing a spread of nearly US$56 in expectations. Against this backdrop, many are weighing the company’s AI-powered personalization push as a potential engine for future conversion and revenue gains, see all sides of the case for yourself.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

Companies discussed in this article include ETSY.

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