The 11+ Best Buy Tech Deals to Shop During Prime Day 2025

Best Buy’s Black Friday in July is here, and the retailer is offering discounts on products from many popular brands, including Apple, Samsung, Garmin and more. The sale runs through July 13, and discounts are available online and in-store.

I frequently cover shopping events like Amazon Prime Day, Black Friday and Cyber Monday as a writer for NBC Select, so I know how to find deals that are actually worth buying. Below, I rounded up the best deals from Best Buy’s Black Friday in July sale, which are highly rated and at least 20% off. I’ll frequently update this list throughout Best Buy’s event.

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Best deals at Best Buy

4.9-star average rating from 2,508 reviews at Best Buy

This iPad has an 11-inch screen and a liquid retina display for a crisp, clear picture. It has Apple’s A16 chip for fast processing and 128GB of memory. The battery should last all day, according to Apple, and it has a 12MP ultra-wide front camera for better video conferencing capability.

4.8-star average rating from 10,897 reviews at Best Buy

The Apple AirTag is one of our favorite travel accessories due to the fact that it can be a great tool for helping you to keep track of your items. The Airtag pairs with Apple’s FindMy app so you can pinpoint where your AirTag is if it’s within 30 feet. In addition to helping you keep track of your luggage, Airtags can be great for those who may easily lose their wallet or for a kid’s backpack.

4.6-star average rating from 421 reviews at Best Buy

This power bank can charge phones up to four times and tablets 1.5 times when fully charged. Plug an iPhone into it and it can reach 50% in 30 minutes, according to the brand. You can also simultaneously charge up to three devices at once.

4.6-star average rating from 73 reviews at Best Buy

This charging dock has space for an iPhone and Apple Watch and utilizes MagSafe technology to charge both. It is compatible with iPhone 12 and later and Apple Watch 4 and later. You can also adjust the angle your phone sits at for better viewing as it charges.

4.9-star average rating from 56 reviews at Best Buy

This smart watch is made to help people with their workouts. It comes with a two-week battery life, built-in GPS for tracking routes, speeds and distances, and a full-color touchscreen for checking all your fitness and health data.

4.8-star average rating from 8,857 reviews at Best Buy

This streaming device is a favorite of multiple NBC Select staffers, who use it to watch shows on apps like Netflix, Apple TV+, Peacock, Youtube and more. It’s super portable, making it easy to plug into the back of different televisions and the remote has preprogrammed buttons to take you to Netflix, Disney+, Apple TV or Prime Video with just one click.

4.9-star average rating from 21,058 reviews at Best Buy

In this Nintendo Switch game, Mario sets out to save Princess Peach from Bowser’s wedding plans while exploring new kingdoms and finding hidden collectibles. Mario also has a bunch of new moves in this game, including a cap throw and jump.

FL: Tech Deals APD link here

Here are the best Best Buy sales to know about. Keep in mind that not every item from a brand is discounted, as described below.

1. Up to 25% off Apple
2. Up to 20% off Speck
3. Up to 40% off Skullcandy
4. Up to 57% off Otterbox

1. Amazon: Up to 70% off
2. Nordstrom: Up to 50% off
3. Lululemon: Up to 50% off
4. Macy’s: Up to 60% off

How I found the best Best Buy deals

All of my recommendations above are based on NBC Select’s previous coverage and reporting. I also included products the NBC Select staff tested, including Wellness Award, Travel Award, Pet Award, Bed & Bath Award and Giftable Tech Award winners. All the products I recommend are at least 20% off and highly rated with at least a 4.0-star average rating from hundreds of reviews.

Why trust NBC Select?

I’m a writer at NBC Select who covers a variety of topics, including home, tech and beauty. I have been covering major shopping events like Amazon Prime Day, Black Friday and Cyber Monday for over a decade. To round up the best Best Buy sales, I found highly rated products that are at least 20% off right now and at their lowest price in at least three months.