Music Industry Fraud Free Webinar on Strategies

Music Ally is delighted to invite you to a free webinar, presented in collaboration with Trolley and The Music Fights Fraud Alliance – and if streaming royalties are important to your business, this is a topic you can’t ignore.

In this webinar, you’ll get the strategies and info you need to stay safe from our panel of industry-leading experts, who have faced fraud head-on, and implemented strategies to fight back. They’ll share practical strategies on how to protect against fraud, build resilience, improve trust, and protect payouts – all with real-world examples, and a chance to ask them your questions.

Expert panelists include: Patra Sinner, General Counsel at Symphonic, Bryan Johnson, Head of Artist and Industry Partnerships International at Spotify, and Conor Cox, VP of Revenue at global payouts platform Trolley – all in conversation with Music Ally’s managing editor Joe Sparrow.

PLUS – we are announcing one more very special guest from a parallel industry soon – stay tuned!

Fraud takes the path of least resistance, and it’s migrated to the music industry.

As other industries have tightened their controls, the explosive growth of music streaming has made it an attractive target for bad actors. They’re organised, smart, and using AI to create bot-driven fake streams of fake songs. Recent findings estimate that up to 10% of streaming activity is fraudulent.

And it’s not just streaming fraud that’s impacting payouts for real artists: identity fraud, payment manipulation, and other schemes are emerging risks that threaten trust, royalty accuracy – and artist livelihoods.

It’s an alarming situation that affects anyone who relies on the flow of royalties from streaming – so what can you do about it?

So – what can you learn from other industries?

In this free session, presented by Music Ally in collaboration with Trolley and The Music Fights Fraud Alliance, we’ll look at how other business sectors have already faced this threat at scale – and what their experiences have shown in terms of the risks ahead and the solutions available.

You’ll hear from our expert panelists – who are working across music and adjacent industries – and who have faced fraud head-on, and implemented strategies to fight back. You’ll learn about:

• The most common types of fraud affecting the music ecosystem today
• Lessons from other industries that have successfully tackled similar threats – what, how, and why they did it
• How the Music Fights Fraud Alliance is building a framework of shared practices to help the industry respond collectively
• Practical next steps to build resilience, improve trust, and protect payouts

Get the strategies and info you need to stay safe – join this free webinar and hear from our panel of experts, plucked from the cutting edge of fighting fraud, music streaming, payment processing and data compliance.

Expert speakers:

NOTE: we are announcing one more very special guest from a parallel industry soon – stay tuned!

Patra Sinner, GC, Symphonic

Patra Sinner is General Counsel at Symphonic, a global, independent music distribution and tech company supporting creators and labels across 100+ countries and over 200+ monetisation partners. At Symphonic, she leads legal strategy across teams covering everything from rights and royalties to Trust & Safety, A&R, corporate governance, data privacy and AI – always with an eye toward enabling and supporting creators.

She brings deep experience in artist management, media, and advocacy to her legal work, and is passionate about building systems that protect talent while empowering innovation. She’s also a member of The Recording Academy and part of the founding class of distributors serving on the Board of the Music Fights Fraud Alliance.

Bryan Johnson, Head of Artist & Industry Partnerships International, Spotify

Bryan Johnson is Head of Artist & Industry Partnerships International at Spotify, where he is responsible for leading the development and rollout of global partnerships and music policy initiatives. Prior to joining Spotify, Bryan worked at PRS for Music, managing creative and commercial relationships with UK & International songwriters, publishers, and collection societies.

Bryan began his career as a touring and recording musician, playing drums for artists and composers including The Dead 60s, Basia Bulat, Cold Specks and Ilan Eshkeri, and recording with producers including David Kahne, Salaam Remi, Mike Crossey and Ben Hillier. Bryan sits on the board of trustees at the Royal Liverpool Philharmonic.

Conor Cox, VP Revenue, Trolley

Conor Cox is VP of Revenue at Trolley, a global payouts platform helping music companies seamlessly pay royalties and advances to over a million creators worldwide. As head of revenue, he has guided partnerships with industry leaders such as SoundCloud, Bandcamp, and UnitedMasters.

Based in Halifax, Nova Scotia, Conor is also a proud girl-dad to two daughters.

The webinar is moderated by Joe Sparrow, Music Ally’s managing editor.