As you would imagine, those five million Shadows players – a stat rendered utterly irrelevant by the fact that the game is available through subscriptions, which cost far less than its $70 retail price – and 38 million petted beasts haven’t helped Ubisoft much, with the aforementioned Q1 2025-26 financial statement showing that the numbers that actually do matter – like sales and net bookings – are still heading downward, continuing the trend exhibited in the studio’s Full-Year 2024-25 disclosure.
According to the latest report, Ubisoft’s sales for the first quarter amounted to €310.8 million, down 3.9% from the €323.5 million recorded in the first quarter of 2024-25. Net bookings haven’t fared much better, totaling €281.6 million, a 2.9% decrease compared to €290.0 million in last year’s Q1 and below the target of €310.0 million. The company itself attributes the decline to “lower-than-expected performance for Tom Clancy’s Rainbow Six Siege, a partnership that is now expected to materialize in Q2 and, to a lesser extent, an unfavorable foreign exchange impact.”