The Nintendo Switch 2 has debuted as the fastest-selling video game hardware device in United States history, according to market research. The Switch 2 sold 1.6 million units in June, the highest launch-month unit sales for video game hardware in U.S. history, says video game analyst Mat Piscatella on social media. This beats the PlayStation 4, which sold 1.1 million units during November 2013.
Video game content spending increased by 6% ($4.4 billion) compared to the same period last year, with 19% of the growth driven by console content, primarily due to the launch of the Switch 2. Although the handheld console was June’s best-selling gaming hardware in both units and dollars, the PlayStation 5 remained the best-seller year-to-date across both quantities.
Also worth mentioning: 82% of Nintendo Switch 2 buyers ended up purchasing Mario Kart World either physically or as part of the Nintendo Switch 2 bundle, excluding standalone digital purchases.
Needless to say, any successful console release is great for the entirety of the gaming industry. The total spending on gaming hardware, content, and accessories in the U.S. increased 22% compared to last year to $5.7 billion. To date, 2025 is only 2% behind 2024’s pace of $27.5 billion for the year, with five months more to go.
The Nintendo Switch 2 is far from done. After selling out online, retailers are still restocking shelves, and with the holiday season nearing, new bundles, like the upcoming Pokémon Legends: Z-A edition, are set to drive even more sales.