OCEANSIDE, Calif., Aug. 6, 2025 /PRNewswire/ — GUNNAR Optiks, the leading force in digital eye strain reduction and blue light blocking eyewear pioneer for gamers and digital creatives, has teamed up with 2K Games to launch an exclusive collection inspired by the highly anticipated Borderlands 4. This first new style, called Ripper, released today as part of the official Borderlands 4 x GUNNAR collaboration.
Blending the unique aesthetic of the Borderlands universe with GUNNAR’s clinically proven, patented lens technology, the collection is designed to help players stay locked in and visually protected as they loot and shoot their way across Kairos.
RIPPER – Rugged, tactical, and forged for mayhem, the Ripper is inspired by the savage aesthetic of Kairos most notorious bandits. Featuring angular design elements and a bold comic-book pop colorway, Ripper is equipped with GUNNAR’s patented lens technology to reduce eye strain, block harmful blue light, and enhance visual clarity for marathon sessions. Exclusive collectors’ microfiber cloth and pouch. Now available at Gunnar.com.
“The Borderlands franchise has always stood out with its wild aesthetic, over-the-top characters, and a visual style that’s impossible to miss. With the new Borderlands collection, we set out to capture that same chaotic energy and give fans something wearable that feels straight out of the universe they love.”
Ripper, the first glasses drop from the Borderlands 4 collection, is available today at gunnar.com with GUNNAR’s Amber (GBLF 65) lenses for optimal gaming protection and Sun (GBLF 90) lenses, giving fans the power to customize their visual loadout.
The Vision Council of America estimates that 70% of U.S. adults experience digital eye strain because of the increasing use of digital devices. In addition to the headaches, focusing strain and dry eye issues caused by the lack of blinking, the artificial blue light emitted by our screens disrupts melatonin production and circadian rhythm, affecting the body’s natural sleep cycle.
GUNNAR premium computer eyewear addresses all short- and long-term side effects of digital eye strain, including headaches, dry eyes, blurry vision, glare, negative biological effects of artificial blue light, eye strain, and fatigue. The result – healthier eyes with improved clarity, focus, and acuity. GUNNAR is the only patented gaming and computer eyewear recommended by doctors to protect and enhance your vision.
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For more information about these new glasses, or Gunnar Optiks, please visit www.gunnar.com.
About GUNNAR Optiks
Established in 2006, GUNNAR Optiks®, LLC is the expert in premium computer eyewear. Leading the way in cutting-edge technology and design innovation, GUNNAR was the first company to secure a combined patent for lenses that help enhance performance by combating the symptoms of digital eye strain and blocking blue light. As the category pioneer, GUNNAR has established itself as a preeminent force in doctor-recommended computer glasses in the market. GUNNAR continues to expand its portfolio, providing a wide selection of styles and protective lens types, including gaming, computer, prescription, reading, and sunglasses. GUNNAR can be followed on Twitter, Instagram, and Facebook. For more information visit: www.gunnar.com
About 2K
Founded in 2005, 2K develops and publishes interactive entertainment for video game consoles, personal computers, and mobile devices, with product availability including physical retail and digital download. The Company is home to many talented development studios, including Visual Concepts, Firaxis Games, Hangar 13, Cat Daddy Games, 31st Union, Cloud Chamber, Gearbox and HB Studios. 2K’s portfolio currently includes several AAA, sports and entertainment brands, including global powerhouse NBA® 2K; renowned BioShock®, Borderlands®, Mafia, Sid Meier’s Civilization® and XCOM® brands; popular WWE® 2K and WWE® SuperCard franchises, TopSpin® as well as the critically and commercially acclaimed PGA TOUR® 2K. Additional information about 2K and its products may be found at 2K.com and on the Company’s official social media channels.
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SOURCE Gunnar Optiks