Funding follows the launch of Starian as an independent multi-vertical software provider to the private sector in June 2025
Starian intends to use this capital to pursue organic growth and accretive M&A, strengthen its product offerings, and expand into new business verticals
Florianópolis, August 22, 2025 –Starian (or “the Company”), a leading multi-vertical software provider to the private sector in Brazil, announced that it has secured R$ 640 million (over US$ 115 million) in strategic funding from General Atlantic, a leading global investor. This investment follows the carve-out of Starian from Softplan, one of the largest SaaS technology companies in Brazil, in June 2025. Following the division of operations into two independent businesses, Starian manages all private sector solutions from Softplan, while Softplan continues to focus exclusively on the public sector.
Starian develops highly specialized vertical software ecosystems to provide end-to-end Software as a Service (SaaS) solutions to private sector businesses in Brazil across three verticals: Construction, built around the Sienge Ecosystem; Legal Intelligence, spearheaded by the Projuris brand; and Operational Efficiency, supported by the operations of the Checklist Fácil and Runrun.it brands. In each of these software verticals, Starian has established itself as a trusted partner in industries that remain fragmented and underpenetrated, with digital adoption still in its early stages. Starian distinguishes itself through its comprehensive functional coverage, localized customer support, and its unique ability to address Brazil’s complex regulatory and compliance requirements, creating deep workflow integrations and durable customer relationships.
“Over more than 30 years, we have built a solid foundation that validates our strategy of reinforcing the vertical SaaS model. Now, with a fully autonomous operation and General Atlantic’s funding—bringing not just capital but also global expertise in technology—we can unlock our growth potential faster, strengthen our leadership in existing business units, and expand into new verticals,” said Ionan Fernandes, CEO of Starian.
Starian currently boasts an initial portfolio of more than 16,000 clients. As it begins on its next stage of growth in partnership with General Atlantic, Starian intends to further pursue organic growth and accretive M&A to expand its capabilities, strengthen its product offerings, and explore new business verticals.
“The software landscape in Brazil remains fragmented, and the market is vastly underserved,” said Rodrigo Catunda, Managing Director and Co-Head of General Atlantic in Brazil. “We see Starian as a unique player poised to lead the consolidation of vertical software in Brazil, combining industry-leading products, professionalized management, and a disciplined integration strategy. We are excited to support the company in this new phase of accelerated growth, with a focus on acquisitions and long-term value creation.”
With the signing of the Share Purchase Agreement (SPA), the transaction’s closing remains subject to customary market conditions, including regulatory approvals and other steps outlined in the timeline.
About Starian
Starian is a leading Brazilian multi-vertical software platform operating across three core verticals: Construction, Legal Intelligence, and Operational Efficiency. Starian focuses on building comprehensive ecosystems within its verticals to create winner end-to-end solutions across its market segments. With over 34 years serving the private sector, the company has a workforce of more than 1,500 employees and aims to support 20,000 clients by 2025.
About General Atlantic
General Atlantic is a leading global investor with over four decades of experience providing capital and strategic support to more than 830 companies throughout its history. Founded in 1980, General Atlantic continues to be a dedicated partner to visionary founders and investors seeking to build dynamic businesses and create long-term value. The firm leverages its patient capital, operational expertise, and global platform to support a diversified investment platform spanning Growth Equity, Credit, Climate, and Infrastructure strategies. General Atlantic manages approximately $114 billion in assets under management, inclusive of all strategies, as of June 30, 2025, with more than 900 professionals in 20 counties across five regions. For more information on General Atlantic, please visit: www.generalatlantic.com
Contacts
Starian
[email protected]
General Atlantic
Sara Widmann & Jess Gill
[email protected]