New Bespoke AI Washer brings industry-leading A-65% energy efficiency with AI-enhanced features like AI Wash+
Second-generation Bespoke AI Laundry Combo delivers upgraded capacity and user-focused improvements
Samsung Electronics today announced it will be unveiling its latest laundry innovations at IFA 2025 in Berlin, including the new Bespoke AI Washer with A-65% energy efficiency1 and the second-generation Bespoke AI Laundry Combo. These new models demonstrate Samsung’s ongoing commitment to delivering energy savings, intelligent features and stylish designs that align with the evolving needs of users around the world.
“With the new A-65% washer, Samsung has pushed the boundaries of convenience and energy efficiency once again,” said Jeong Seung Moon, EVP and Head of the R&D Team, Digital Appliances (DA) Business at Samsung Electronics. “With AI-driven features like the new AI Wash+, practical hardware upgrades and a wider choice of design options, we aim to deliver personalized experiences that reduce effort and maximize satisfaction.”
A-65% Bespoke AI Washer: A New Milestone in Energy Efficiency
Following the A-55% Bespoke AI Washer introduced at IFA 2024, Samsung will unveil its new A-65% washer, which consumes 65% less energy than the minimum energy efficiency requirements for a Class A rating in the European market. This elevated performance is achieved through enhanced motor efficiency and refined washing and circulation algorithms.
The new washer also features the enhanced AI Wash+, which now intelligently adapts to an expanded range of fabric types, including outdoor wear and denim. By detecting the weight, soiling level and fabric type, AI Wash+ automatically adjusts the amount of water and detergent, along with the wash time to deliver optimal results.
Alongside these functional upgrades, the washer also comes in a new color — Neat White — in addition to the existing dark steel. Both variants offer Samsung’s intuitive 7” touch screen for an elevated user experience with innovative features and functionality, as well as seamless integration with SmartThings.
To complement the washer, Samsung is also introducing a matching dryer in Neat White that includes AI Dry+, which detects fabric type2 and moisture level to optimize drying time and energy use, reducing energy use by 20% and drying time by 20%.3
Second-Gen Bespoke AI Laundry Combo: Taking Convenience One Step Further
At IFA 2025, Samsung is also showcasing the second-generation Bespoke AI Laundry Combo, building on the popularity of the globally launched first-generation model. First launched to the Korean market earlier this year, this new model exemplifies the latest advancements in Samsung’s AI-powered laundry solutions.
Retaining the same external dimensions, the updated combo delivers a 3kg increase in drying capacity4 and a 20-minute reduction in drying time.5 These improvements were made possible through structural enhancements, including a more densely arranged heat exchanger fin layout that expands the heat transfer surface area by 8.5%, and a more powerful preheating capability from the upgraded heater system.
The second-generation model also introduces a range of practical upgrades aimed at enhancing everyday usability. Upgraded from the first generation’s AI Wash & Dry, the second-generation model’s AI Wash & Dry + adds denim and outdoor to the list of detectable fabric types.6 Auto Open Door+ — a feature unique to the combo — automatically opens the door after washing or drying to help reduce moisture and odor, while blowing air into the tub after wash-only cycles to lower humidity and keep the interior fresh. The model also offers optimized cycles for modern routines, including a 79-minute Super Speed cycle,7 a 49-minute single garment cycle8 and a 39-minute shirt cycle.9 To make navigating these options easier, the 7” touchscreen features a new Dial Theme interface that prominently displays six frequently used cycles in a clean, circular layout for more intuitive control.
The combo is offered in the Korean market in both Normal and Infinite design types, with the latter featuring a flat design and a hidden touch door, complemented by real stainless-steel surfaces that reflect Samsung’s premium design direction.
About Microsoft
Microsoft (Nasdaq “MSFT” @microsoft) enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more.
1 Based on Samsung internal testing. The energy consumption of this 9kg model is EEI 18.2, which is 65% more energy efficient compared to the minimum threshold of energy efficiency class A (EEI 52 for 9kg models). Energy ratings tested with Eco 40-60 program, 65% savings tested with the Eco 40-60 program.
2 Based on an advanced AI algorithm utilizing weight, moisture content and drying temperature data, AI Dry+ can detect four types of fabric: normal, denim, towels and delicates.
3 Tested on the Samsung DV9400D compared with Samsung DV5000D on Eco Cotton and AI Dry+ cycles. Used blended shirts of 2kg load.
4 Previous model WD25DB****** is 15kg, new model WD90F25*** is 18kg.
5 The time consumed in ‘Super Speed’ cycle, which takes 79 minutes with DOE-standard fabrics composed of 50% cotton and 50% polyester, is compared with previous model (WD25DB******). Applied to models with heater (WD90F25AH*), as the drying heater improves preheating efficiency.
6 Fabric type detection is available in the AI Wash+ cycle (wash mode) for loads up to 3kg. When multiple fabric types are mixed, the machine detects either general or the most similar characteristics. Optimal results may be achieved when washing items are made of similar materials.
7 79 minutes: based on DOE-standard test fabrics composed of 50% cotton and 50% polyester, using the Super Speed Cycle (DOE 3kg) in the wash + dry mode. Compared to the WD25DB8995B*, WD90F25AH* completes the Super Speed Cycle 20 minutes faster. Actual results may vary depending on fabric type, moisture content, laundry composition, and usage conditions.
8 Single garment cycle tested with under 500g of laundry, including combinations such as top and bottom sportswear (polyester), leggings and bra top (nylon/spandex), or summer school uniforms (polyester/rayon/wool). Compared to the standard cycle, time is reduced by 50%, with water and detergent usage reduced by approximately 40% and 70%, respectively.
9 Shirt cycle is available on WD90F25AH* and tested with one cotton/polyester shirt of approximately 200g, with washing conditions of cold water, rinse cycle 1 time, spin speed maximum, dry level set to slightly dry. Results are based on internal testing and may vary in actual usage environments.