Samsung Electronics today announced the launch of “Help Me Choose,” a digital tool designed to guide consumers in selecting the ideal laundry solution based on their individual needs and lifestyle preferences.
With just a few clicks, the tool evaluates suitability across product types including washers, dryers, washer & dryer sets and all-in-one combos, empowering users to make smarter decisions based on real-time product recommendations.
“Today’s consumers have a wide array of laundry needs and preferences, and that means there is no one-size-fits-all solution,” said Sang Jik Lee, Executive Vice President and Head of Sales & Marketing Team for Digital Appliances (DA) Business at Samsung Electronics. “By simplifying the decision-making process and offering a more intuitive product discovery journey, the ‘Help Me Choose’ tool makes it easy to find the best fit.”
Designed for a Range of Modern Lifestyles
Samsung has continually expanded its washing machine portfolio to meet the needs of diverse markets and lifestyles — from compact models for people living alone to high-capacity appliances for larger households.
When consumers shopping online, however, the wide range of available models can sometimes make the selection process overwhelming. Reflecting the growing trend of online shopping for home appliances and the expanding variety of consumer lifestyles worldwide, the new tool guides users through a series of lifestyle-based questions, such as how big their household is, how often they do laundry in a week, how much space is available and what values, like energy or time saving, are most important to them. Based on these responses, users can receive tailored recommendations from Samsung’s lineup of washing machines available in their region.
For example, if someone lives alone, owns a pet and values space efficiency, the tool can recommend the Bespoke AI Laundry Combo. This is because it provides an efficient laundry experience by completing both washing and drying in a single unit, avoiding the need for two separate machines, while also offering the Pet Care and AI Wash & Dry1 cycles.
Availability
Help Me Choose will roll out on Samsung.com in select global markets starting in January, with broader availability to follow.
Samsung also plans to expand the experience to additional product categories starting in the first half of 2026, helping consumers make confident, informed purchase decisions more conveniently.
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by Bob Francis, Fort Worth Report January 11, 2026
A record-setting number of Texas homes sold for $1 million or more from November 2024 to October 2025, according to the 2025 Texas Sales of Million-Dollar Homes Report released by the Texas Realtors association.
The 14,418 homes sold represent a 12% increase over the previous year. The $24.5 billion collective sales value of those homes is also a new record.
More homes in the $1 million+ price range were available in 2025, with 32,793 new listings, compared to 28,325 new listings in the previous year.
While 4.3% of all homes sold in Texas were $1 million+ homes, those properties made up 17.2% of all residential sales dollar volume in the state, an increase from 15.7% the previous year.
All four of the state’s largest metros had increases in $1 million+ home sales of at least 10%. The Houston area had the largest increase at 18%. The Dallas-Fort Worth area showed a 10% increase from November 2024 to the end of October 2025.
Almost 90% of the $1 million+ homes sold in Texas last year were in one of the four largest metro areas. At 38%, Dallas-Fort Worth-Arlington had the largest share, with 5,485 homes worth a combined $9.7 billion.
The average price per square foot of $1 million+ homes increased to $423 from $418 last year and was more than double the $188 average price per square foot of all Texas homes.
The median closing price for $1 million+ homes statewide was $1.37 million. Of the largest metro areas, the Dallas-Fort Worth area had the highest median closing price at $1.42 million.
A recent noteworthy sale was a home once owned by the co-owner of the Texas Rangers. The home, a seven-bedroom estate located at 9553 Bella Terra Drive in Fort Worth’s upscale Montserrat neighborhood, sold for $6.8 million at auction.
The home was previously listed for sale at $11.75 million. It went on the auction block on Dec. 3 with bidding ended Dec. 18.
Horned Frog bobblehead
The TCU Horned Frog bobblehead. (Courtesy photo | National Bobblehead Museum)
Texas Christian University’s football season may be over with a last-minute nailbiting 30-27 victory over the University of Southern California in the Alamo Bowl, but the team’s bobbleheads live on.
The National Bobblehead Hall of Fame and Museum has just released an officially licensed statuette of the Horned Frog mascot.
Each of the 2,025 bobbleheads being manufactured is individually numbered and costs $35 plus an $8 shipping charge.
According to TCU, the Horned Frog mascot began life as “Addie the All-American Frog” in 1949 and became SuperFrog in 1979. In 1999, the mascot underwent a more radical transformation into the current look modeled by the bobblehead.
Tandy gets handy
Tandy Leather has opened its flagship store in Fort Worth’s West 7th corridor at 2973 Crockett St.
The grand opening will be Jan. 24 for the store, which looks to pair Tandy’s century-old heritage with a modern, interactive store experience.
The company, which dates its history to 1919 and was part of Charles Tandy’s Tandy Corp. empire, last year announced the sale of its headquarters, including a store located at 1900 SE Loop 820, to food packaging company Colonna Brothers.
Fort Worth firm secures capital
Fort Worth-based Equify Financial has closed a $100 million preapproved credit arrangement with JPMorgan Chase & Co.
The funds will be used to support Equify’s growing portfolio of commercial loans, with a focus on equipment finance, asset-based lending, and structured solutions for operators in capital-intensive industries.
Fort Worth firm acquired
Atlanta-based White Cap, a distributor of specialty construction supplies and safety products for professional contractors, has acquired VoidForm Products, a manufacturer of products designed to protect concrete structures from damage caused by expansive, corrosive and seismic soil conditions. VoidForm Products has six locations across Texas, Colorado, Mississippi and Canada.
David DiLuccia will continue to lead the VoidForm Products business. VoidForm had previously partnered with Argonaut Private Equity, a Tulsa-based private equity firm.
Fort Worth seeking proposals
The city of Fort Worth is currently seeking proposals from qualified firms or individuals with horizontal and vertical public works experience to finalize an exclusive agreement to provide professional services in developing and administering a Small Contractor Development Program.
The SCDP is intended to strengthen the capacity, competitiveness and performance of small, local, new and emerging businesses within Tarrant, Denton, Johnson, Parker and Wise counties. These businesses would help deliver water, transportation and other public works projects for the city.
The Small Contractor Development Program aims to:
Provide training, mentorship and technical assistance.
Support firms in understanding Texas-specific contracting requirements with Texas Department of Transportation, Texas Commission on Environmental Quality, Historically Underutilized Business and Fort Worth’s contracting requirements as well as the new Small Business Development Program.
Identify and make recommendations regarding access to bonding, financing and compliance resources.
Identify additional “best value” subcontracting and prime contracting opportunities on municipal capital improvement projects for SCDP cohort member participation.
Proposals will be accepted through Jan. 29.
Private equity firm makes investments
Fort Worth and San Francisco-based TPG, a private equity firm, has made a series of investments and acquisitions of late.
TPG has agreed to acquire a majority stake in Conservice, a utility management platform for the property management industry. TPG will invest in Conservice through TPG Capital, the firm’s U.S. and European private equity platform, and will join leading global private equity investor Advent International, who will retain a significant stake after first investing in Conservice in 2020.
TPG Real Estate has acquired a majority interest in homebuilder Lennar Corp.’s Quarterra, a developer of multifamily communities. TPG has made an additional $1 billion strategic commitment in connection with the acquisition and expects to raise additional capital to fund future growth and the development of Quarterra’s multifamily pipeline. The partnership will focus on Quarterra’s Emblem communities, which looks to develop attainable rental housing options nationwide.
TPG and Jackson Financial established a long-term strategic investment management partnership with a minimum commitment to manage at least $12 billion in assets for Jackson. TPG will make a $500 million minority investment in Jackson while Jackson will receive $150 million in TPG shares.
Do you have something for the Bob on Business column? Email Bob Francis, business editor for the Fort Worth Report, at bob.francis@fortworthreport.org.
At the Fort Worth Report, news decisions are made independently of our board members and financial supporters. Read more about our editorial independence policy here.
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