Author: admin

  • Pakistan names Sheikha Asma Al Thani as Brand Ambassador for Mountains and Tourism

    Pakistan names Sheikha Asma Al Thani as Brand Ambassador for Mountains and Tourism

    Pakistan appointed on Tuesday Qatari Princess Sheikha Asma Al Thani as the brand ambassador for its Mountains and Tourism. The announcement follows her achievement of scaling Nanga Parbat, one of the highest and most challenging peaks in the world.

    Prime Minister Shehbaz Sharif took to X to congratulate the princess and laud her feat. 

     

    Read: Czech climber dies on ‘killer mountain’

    Earlier, Sheikha Asma posted on Instagram, “My ninth 8000er and one of the toughest climbs I’ve faced. This mountain tested me in ways I didn’t expect, from black ice beneath my feet to rockfall every few seconds”.

    Sheikha Asma is the first Qatari woman to summit Mount Everest, Lhotse, Manaslu, and K2, as well as the first Qatari female to climb Ama Dablam. 

    She is also the first Qatari person to ski to the North Pole.

    On her ascent of Manaslu, she became the first Arab person to summit an eight-thousander without supplemental oxygen. She achieved another milestone in May 2024 by climbing Lhotse for the second time, also without supplemental oxygen, making her the first Arab to climb two 8000ers without using oxygen.


    Continue Reading

  • Study shows at-home smartphone testing significantly improves early detection of chronic kidney disease

    Study shows at-home smartphone testing significantly improves early detection of chronic kidney disease

    A new study presented at the American Diabetes Association’s 85th Scientific Sessions revealed that smartphone-enabled home testing can improve early detection of chronic kidney disease (CKD), one of the most underdiagnosed conditions in the U.S.

    In a collaboration between Healthy.io, Geisinger and Boehringer Ingelheim, researchers shared data showing home tests significantly improved early screening and diagnosis rates. 

    The study followed 4,000 Geisinger patients with either diabetes or hypertension; two of the top risk factors for CKD. Participants using Health.io’s Minuteful Kidney smartphone urine albumin-to-creatinine ratio (uACR) test showed a 2.5x higher test completion rate than those receiving traditional care; leading to more early diagnoses and follow-up care. 

    “The presence of albumin in the urine has a similar risk level for cardiovascular events as LDL cholesterol or even smoking,” explained Brian DiDonato, senior vice president of cardio-renal-metabolic brands at Boehringer Ingelheim. 

    These results stem from the Minuteful Kidney test which is the only FDA-cleared at-home smartphone uACR test. Patients can use their smartphone camera and app to quickly complete tests from their homes. The system will analyze their results, provide educational resources, and connect patients to healthcare providers. 

    “The ability for a patient to be empowered, take advantage of these tools and understand them allows them to better understand their disease state, which ultimately helps them to take better action,” DiDonato said. 

    He added that patients using the at-home test are more likely to seek follow-up care, which is a positive sign for broader implementation. 

    CKD impacts more than 35 million Americans, yet nearly 90% of cases go undiagnosed often until later stages where there are higher health risks, including cardiovascular complications.

    These findings show the importance of convenience and accessibility for patients to increase healthcare screenings. 

    “Yet uACR testing remains underutilized. This test is a game-changer; it can detect risk early, giving patients and providers a chance to intervene sooner,” DiDonato said. 

    The study found that patients who had elevated uACR levels also had higher rates of follow-up care and were more likely to be prescribed treatments for CKD including ACEi/ARB and SGLT2i prescriptions. 

    This study shows that implementing digital tools for chronic disease management can significantly improve screening and diagnosis rates. 

    “I think that it’s encouraging for the healthcare community to explore more innovative solutions that empower patients,” DiDonato said. 

    The brands are currently evaluating future opportunities to build from this pilot program. 

    Continue Reading

  • Metricool Launches LinkedIn Analytics for Personal Profiles

    Metricool Launches LinkedIn Analytics for Personal Profiles

    New feature makes long-awaited analytics available on personal LinkedIn profiles, unlocking insights where real engagement and brand-building happen.

    MADRID, July 8, 2025 /PRNewswire/ — Metricool, a global social media management platform, today announced the launch of LinkedIn Analytics for personal profiles, officially integrating LinkedIn’s new Member Post Analytics API to deliver deeper insights directly within Metricool’s dashboard.

    With personal branding on the rise and LinkedIn reporting record-high engagement, this launch comes at a critical time. Professionals and creators are increasingly turning to the platform to grow their visibility, attract business opportunities, and lead industry conversations. Yet, until now, there was no simple way to measure the performance of content shared through personal profiles. Metricool’s new integration with LinkedIn fills that gap, giving users data-backed tools to understand what’s working and how to grow faster.

    These expanded capabilities also align with LinkedIn’s recent rollout of enhanced in-app post analytics, as more high-visibility figures turn to the platform to share their thoughts, break their own news, and build brand momentum. It’s part of a broader trend fueled by increased creator tools and a cultural shift toward more direct, authentic digital storytelling.

    “At Metricool, we’re proud to incorporate access to viewing LinkedIn personal profile analytics inside the platform,” said Juan Pablo Tejela, CEO and co-founder of Metricool. “This launch and integration reflect our commitment to pushing the industry forward and to empowering every professional and creator with what they need to grow their presence and make smarter, data-driven decisions.”

    Starting today, users can access personal profile analytics directly from Metricool’s dashboard. Key metrics include:

    • Follower insights: Access total follower counts and trends over custom date ranges.
    • Post performance: Get detailed metrics for individual posts and aggregated profile content like impressions, members reached, and engagements (reactions, comments, reposts).
    • Video analytics: Watch time, video views, and unique viewers for video posts.

    “Our new Member Post Analytics APIs will give our members streamlined access to key insights directly within third-party social media tools, helping to create efficient and impactful workflows that aid in growing their networks, reach, and professional influences,” said Sam Corrao Clanon, LinkedIn Director of Product.

    The integration is particularly valuable for social media managers who support multiple clients and for creators who are building authentic, high-performing content strategies. By embedding these insights into an existing workflow, Metricool makes it much easier to track which tactics are working and which are not across personal profiles.

    To help users explore the new feature, Metricool will host a free live webinar on July 8th via its YouTube channel. The session will walk through the analytics dashboard, highlight use cases, and share best practices for maximizing LinkedIn content performance.

    For more information, visit www.metricool.com.

    About Metricool
    Metricool is a global social media and online ad management platform that serves more than 2 million professionals, agencies, and brands in the United States, the United Kingdom, Canada, Australia, Spain, France, Germany, and Latin America. They help social media managers simplify tasks, automate processes, and unify tools to plan and execute successful campaigns. Metricool is a trusted partner of global brands including Louis Vuitton, David Guetta, Adidas, H&M, Costco, etc. To learn more, visit metricool.com.

    SOURCE Metricool

    Continue Reading

  • Nadav Lapid On His Controversial Cannes Hit ‘Yes!’

    Nadav Lapid On His Controversial Cannes Hit ‘Yes!’

    If Nadav Lapid’s fifth film Yes! didn’t exist, it would be almost impossible to think of anything like it. A provocative, intensely sensory and dryly witty study of modern-day life in Tel Aviv, it is likely the first film by an Israeli to confront the elephant in the room: the ongoing war in Gaza. At the center of the story is a jazz musician called Y, a bohemian, artsy type who is fed up with his hand-to-mouth existence and so agrees to a lucrative commission, writing an upbeat song to inspire national pride in the wake of the Hamas terror attacks that took place on October 7, 2023. But what begins as a simple matter of selling out soon becomes much darker, and Y finds himself under pressure to write a war song.

    Lapid has lived in Paris for the last three and a half years, and, as an outsider now, his film manages the extraordinary feat of being able to see both sides of the situation. But he doesn’t do this calmly or even rationally; Yes! is an existential crisis of a film, and at times it almost seems to be unravelling before our very eyes. Fortunately, Lapid’s film has so far escaped any kind of kneejerk anti-Israel fervor, and even enjoyed a peaceful premiere in Cannes, where it screened in Directors’ Fortnight (his last film, Ahed’s Knee, was in Competition there in 2021, so draw your own conclusions). Before presenting Yes! in Karlovy Vary, Lapid sat down to discuss the film’s origins and its complex themes.

    DEADLINE: Is it true that Yes! started out as a different movie and changed to incorporate the events of October 7? What was the starting point?

    NADAV LAPID: The starting point of Yes! was always Yes!, but [the original draft] was a movie about an artist saying yes to power, to authority. It was a movie about art and sensitivity defeated by vulgarity, brutality, power, money; what we see all around the globe. And it was about an artist tired of repeatedly saying no, tired of any form of resistance; who wants, like all of us, to love and to be loved; wants to live normally; wants to be a part of humanity. So, saying yes, and then again yes, and then again yes, and then finding himself in the bottom. But then came October 7 and the war. The bottom — the abyss — became deeper and deeper.

    DEADLINE: Is it in any way personal in terms of the artist’s dilemma?

    LAPID: Of course it’s personal. I think, first of all, from my first day in cinema, I’ve lived with the precarity of this… I mean, from time to time I feel that we are like this, how do you call it, like clockmakers who fix clocks, or something like this. I mean, I can see that you have a watch, but most people don’t. They look at their phone, and suddenly this profession became [almost obsolete]…

    Given the precarity and the weakness of art, of cinema, I always feel like as if the days of glory are behind us now, and in general by this feeling of being swallowed by the brutality, by the chaos, by things that I don’t understand, even though I always try to understand them. At the same time, I feel also that I live in the position of being an artist from a small country.

    Being an Israeli filmmaker is like being, maybe, I guess, a Bosnian filmmaker. It’s very different from being a French filmmaker or an American filmmaker, because we are the ones who are knocking on the gates, the gates where there is money and glory and recognition. I get invited to all sorts of events, like, there is a one held by the Cannes Festival in Paris. Everyone has good intentions, but you find yourself at a table with the rich sponsors of the festival, and you’re a little bit the performing monkey. It’s OK, but I think that what I’m trying to say [in Yes!] is that everyone — including myself — licks the boots of someone else.

    DEADLINE: So, to clarify, you had this idea and then October 7 presented itself. Is that what happened?

    LAPID: Yeah.

    DEADLINE: And did you ever think, “Perhaps I shouldn’t touch that subject,” or were you warned away from it because it’s still echoing on today?

    LAPID: Well, I was, of course, shocked when it happened, but it didn’t [immediately] give me any reason to make this film or any other film. But a few days after it happened, I opened my computer and I looked at the script, and the first line spoken in the film is when Yasmin says, “Let the generals win,” or something like that. And this is so connected to what took place in Israel. OK, so, in the film, it’s a battle about a song, and the real war is in the background, but, in a way, it’s all connected, because on October 7 the generals lost. And I told myself that we were soon going to see their vengeance, the revenge that they would take. So, then I went to Israel to try to figure out — to understand — what was happening.

    And for me, there were several things that I realized: first of all, I met more or less all my friends there. A lot of them are artists and all of them were working in the service of the state suddenly. I mean, they all had good intentions. It was like Israel was bleeding, in shock after October 7, the atrocities, et cetera, et cetera. And so, they felt that they needed to contribute to the national efforts. The filmmakers were doing short films, explaining what happened to Israel, what took place, the atrocity. And the editors were editing, and the cameramen were shooting. And the singers were singing to the soldiers who were preparing themselves to invade Gaza.

    Again, everyone had good intentions, but it was evident for me that all of this would end in, or would bring about, a terrible, apocalyptic, biblical — with no precedent in our history — massacre. So, you could see that the worst was being prepared. And when you see that the worst is being prepared, you don’t really have options.

    DEADLINE: It struck me as being kind of an angry film. Your films are very kinetic, very vibrant, but this one is almost out of control at times. Would you agree that it’s an angry movie?

    LAPID: I think it’s a true movie. I mean, I think the movie is going in all directions at the same time. I mean, in terms of genre, it’s romantic, it’s a musical, and it’s a film about love, it’s about couple, it’s about family. And, of course, it’s a political film, and it’s a war film, and sometimes it’s almost a horror film. Sometimes it’s an existential film. So, I think the movie is going everywhere at the same time. But it’s a movie that was shot in the middle of a war, while the war is still happening, while bombs and missiles are falling. Every day there’s a new tragedy, and every day it’s the worst day.

    I mean, can you make any other sort of movie? Yes, you can. I mean, maybe I could have made a very severe, austere, serious political kind of film. I find these films pretty boring, didactic, and, in a way, not loyal to truth, because the truth, as I see it at the end of the movie is not only a topic, it’s about life at this point. In life, everything is connected. Ultimately, Tel Aviv and Gaza are connected. Tel Aviv is connected to the war in Gaza, and the parties in Tel Aviv are connected to the bombs in Gaza. You cannot talk about one without talking about the other, especially if you want to talk about humans, as you see them in a certain moment.

    DEADLINE: Was it easy to get people to work with you on this movie?

    LAPID: No, it was almost impossible. For the first time it was almost impossible. Like, dozens of technicians refused to work on the film. It never happened to me before. It never happened. I think it was a reflection of what was happening in Israel. Dozens of technicians refused to work on the film, one after the other. It became almost a joke at a certain point, and not a funny one. Each day a new technician was leaving. We couldn’t find a makeup artist. We had to find a Serbian makeup artist. Aa lot of actors refused to. Some actors passed their auditions, got the roles, and they were super happy. Then, two weeks later, their agents called to say that they would not participate in the movie.

    And also, it was very hard to find the financing, especially after October 7. I think there was a phenomenon of fear englobing the movie. I mean, financiers in Europe, in France, were saying, “No, we are not on either side… “A bit like the Michael Jordan quote, “Republicans but trainers too.” So, they were like, “We are not on the Palestinian side, neither on the Israeli side.” All sorts of rubbish like this, as if it’s a question of side, you know? People who see themselves as supporters of cinema were saying that, at this moment, it would be too complicated for them to finance such a film — as if it’s not exactly the reason why they should finance it.

    I think there is an increasing misunderstanding, and I feel it throughout this film. And, in a strange way, I think that this misunderstanding concerns the cinema industry much more than it concerns the audiences. The screenings of this film have been unbelievable. It began in Cannes. Of course, there are people who love it and people who don’t love it, but it’s OK. I mean, it’s great. And the audience is extremely young. And I feel that the film talks to everyone, but also to young people because it describes to them, I think, the world as they feel it, even going beyond the Israeli question. And I think the people in a way are relieved, because they feel that there’s something in the film that speaks the truth about this chaotic reality, which is something that they don’t find in many other films.

    But on the other hand, I think that, in the industry of cinema, there is less and less comprehension of the role of films. I mean, values like arousing debate, providing a polemic, creating even harsh debates. Why not? It’s great that people can discuss these things. And, for years, I think that was one of the reasons why we sanctified and loved the arts. I think that we all discovered cinema through these stormy filmmakers who did movies that were anything but safe and anything but consensual. Somehow, that became a handicap, and there is a kind of ideal of “safe” films. When a lot of people in this industry talk about political films, they talk about films about political topics that you can already study in history class. I mean, it’s not very courageous to make a film about a political topic that was relevant 50 years ago.

    DEADLINE: It’s very fashionable to boycott Israel and Israeli products. Have you had experience of that?

    LAPID: If anything, it was the opposite experience. For me, my main problem and concerns came from the financing stage. I don’t think it’s a [partisan] view. It’s the sincere view of an Israeli filmmaker about his own state. I felt the opposite. Maybe someone is tweeting about me on Twitter…

    DEADLINE: You’re based in Paris. Do you think the world is becoming more authoritarian, or more right-wing and more reactionary?

    LAPID: I have my opinions, but in a way, I feel that my films are not left-wing films. I’m not a militant filmmaker. I’m not doing cinema engagé. I love cinema too much. At the end, the aim is the film. I feel that, as a filmmaker, my films are, first of all, a celebration of the truth of cinema, hoping that the truth of cinema is conforming to the truth of the universe. But I think that the main thing is that I feel that people like me — maybe you as well — don’t understand the world anymore.

    I mean, you can describe it in many words. Fascist. Vulgar, surely. But, on a higher level, I have a son, and I don’t feel that I can give any advice to my son about what he should do with his life, because I feel that we still believe in a set of values that are not relevant anymore. But at the same time, I’m not a nostalgic filmmaker. I don’t like nostalgia. I mean, I’m not like, “Oh, the past was so glorious.” Ultimately, the only thing that exists is the present. And I can be critical of the present, but at the same time, in a way, I worship the present because this is the only truth. And trying to understand the world is a great, great, great starting point for a filmmaker.

    DEADLINE: What about the future? What’s next for you?

    LAPID: Maybe another film that begins as a dance and ends as a scream.

    Continue Reading

  • Epoxy Technology Inc. Launches EPO-TEK® 353NDP to Propel Forward Next-Gen Connectivity

    Epoxy Technology Inc. Launches EPO-TEK® 353NDP to Propel Forward Next-Gen Connectivity

    BILLERICA, Mass., July 8, 2025 /PRNewswire/ — Epoxy Technology Inc., a brand of Meridian Adhesives Group and a global leader in specialty adhesive solutions, announced the release of EPO-TEK® 353NDP, a high-performance, humidity-resistant epoxy designed to drive the future of AI/ML-driven data communication.

    Built on the renowned 353ND platform, EPO-TEK® 353NDP is engineered to meet the demands of high-speed, high-density optical applications, supporting next-generation transceivers from 400G to 800G and 1.6T. This advanced adhesive delivers 2000-hour reliability at 85°C/85%RH, setting a new industry benchmark in optical performance and long-term durability.

    “EPO-TEK® 353NDP represents a bold step forward in our commitment to support rapid technological growth in AI, telecom, and aerospace sectors,” said Kevin Zhou, Global Technical Director of Meridian’s Electronics Division. “With its proven durability and thermal stability, this product is crafted for environments where precision and reliability are non-negotiable.”

    Key features include:

    • High-reliability epoxy: Based on 353ND, tailored for aerospace, datacom, telecom, and defense environments.
    • Ultralow outgassing (0.09% @ 200°C): Ensures signal clarity in sensitive photonic systems.
    • >15kg die shear strength: Maintains structural integrity in advanced optical assemblies after 2000h at 85°C/85%RH.
    • High optical transmission: >98% at 800–1000nm and >95% at 1100–1600nm.
    • Excellent chemical resistance: Withstands aggressive environments in automotive and aviation.
    • Low-temperature curing: 120°C for 1 hour, ideal for heat-sensitive assemblies.

    “Our customers are driving the world’s most advanced innovations—and they need materials that can keep pace,” said Brian Brace, Commercial President of Meridian’s Electronics Division. “EPO-TEK® 353NDP was engineered to solve our customers’ most demanding design challenges—empowering them to innovate with greater speed, precision, and confidence.”

    Available now, EPO-TEK® 353NDP is supported by a global team of experts ready to assist with application-specific guidance.

    For technical data, support, or to request a sample, visit: https://meridianadhesives.com/products/epo-tek-353ndp/.

    SOURCE Meridian Adhesives Group

    Continue Reading

  • Is generative AI a job killer? Evidence from the freelance market

    Is generative AI a job killer? Evidence from the freelance market

    Over the past few years, generative artificial intelligence (AI) and large language models (LLMs) have become some of the most rapidly adopted technologies in history. Tools such as OpenAI’s ChatGPT, Google’s Gemini, and Anthropic’s Claude now support a wide range of tasks and have been integrated across sectors, from education and media to law, marketing, and customer service. According to McKinsey’s 2024 report, 71% of organizations now regularly use generative AI in at least one business function. This rapid adoption has sparked a vibrant public debate among business leaders and policymakers about how to harness these tools while mitigating their risks.

    Perhaps the most alarming feature of generative AI is its potential to disrupt the labor market. Eloundou et al. (2024) estimate that around 80% of the U.S. workforce could see at least 10% of their tasks affected by LLMs, while approximately 19% of workers may have over half of their tasks impacted.

    To better understand the impact of generative AI on employment, we examined its effect on freelance workers using a popular online platform (Hui et al. 2024). We found that freelancers in occupations more exposed to generative AI have experienced a 2% decline in the number of contracts and a 5% drop in earnings following since the release of new AI software in 2022. These negative effects were especially pronounced among experienced freelancers who offered higher-priced, higher-quality services. Our findings suggest that existing labor policies may not be fully equipped to support workers, particularly freelancers and other nontraditional workers, in adapting to the disruptions posed by generative AI. To ensure long-term, inclusive benefits from AI adoption, policymakers should invest in workforce reskilling, modernize labor protections, and develop institutions that support human-AI complementarity across a rapidly evolving labor market.

    How might AI affect employment?

    The effect of AI on employment remains theoretically ambiguous. As with past general-purpose technologies, such as the steam engine, the personal computer, or the internet, AI may fundamentally reshape employment structures, though it remains unclear whether AI will ultimately harm or improve worker outcomes (Agrawal et al. 2022). Much depends on whether AI complements or substitutes human labor. On the one hand, AI may improve worker outcomes by boosting productivity, work quality, and efficiency. It can take over routine or repetitive tasks, allowing humans to focus on strategic thinking, creativity, or interpersonal interactions. This optimistic view has been championed by scholars such as Brynjolfsson and McAfee (2014), who argue that technology can augment productivity and increase the value of human capital when paired with the right skills. Brynjolfsson et al. (2025) and Noy and Zhang (2023) find that access to AI tools increased productivity in customer support centers and writing tasks.

    Nevertheless, substitution remains a real risk. When AI can perform a particular set of tasks at equal quality and lower cost than a human employee, the demand for human labor in those areas may decline. Acemoglu and Restrepo (2020) argue that automation may reduce labor demand unless it is accompanied by the creation of new tasks in which humans maintain a comparative advantage. Full substitution may be cost-effective for firms but could lead to severe economic and social consequences such as widespread layoffs and unemployment.

    In contrast to past technologies, where the types of workers affected were relatively predictable, the impact of AI is harder to anticipate. As a general-purpose technology, AI may disrupt a broad range of occupations in varied and uneven ways. These dynamics are unlikely to affect all workers equally. High-skill workers with access to complementary tools may benefit, while mid-skill workers, whose tasks are more easily replicated by AI, may be displaced or pushed into lower-paying jobs. Conversely, if AI democratizes access to services and information and reduces the returns to specialized human capital, it could undermine the economic position of those previously seen as secure in creative or professional roles, potentially reducing inequality.

    Evaluating the direct effect of AI on employment in the short run empirically is challenging. To begin with, it is often difficult to determine whether changes in hiring or separations are driven by AI or by other unobserved industry-, organization-, or employee-level factors. In addition, traditional employment contracts tend to be rigid and cannot quickly adjust to technological changes. They also tend to involve a bundle of varied tasks such as responding to emails, attending meetings, managing subordinates, and interacting with clients. In its current form, AI may be effective at automating some of these tasks but is not yet advanced enough to fully replace a human worker. As a result, early adoption of AI might not be reflected in conventional employment statistics.

    AI in online labor markets

    To overcome these limitations, our recent paper, published in Organization Science (Hui et al. 2024), adopts a different empirical strategy: We focus on online labor markets, namely Upwork, one of the world’s largest online freelancing platforms in the world. The platform operates as a spot market for short-term, usually remote, projects. Prospective employers on the platform can post various jobs offering either fixed or hourly compensation. Jobs span across a range of categories including web development, graphic design, administrative support, digital marketing, legal assistance, and so forth. They usually have a clear timeline and/or well-defined deliverables. Once the jobs are posted freelancers may submit bids offering their services, and, after some negotiation process, one or more freelancers are hired to complete the job.

    This setting offers several advantages: Job postings are typically short-term, contracts are flexible, and the platform provides detailed, transparent data on employment history and freelancer earnings. Freelancers often take on and complete multiple projects per month, generating high-frequency data ideal for short-term analysis.

    To examine how these interactions are affected by the release of generative AI, we focus on two types of AI models. First, image-based models, specifically DALL-E2 and Midjourney, which were launched within a month of each other in early 2022. These tools marked a major breakthrough in image-generation capabilities, offering the public unprecedented public access to AI tools that could produce high-quality visuals from text prompts. Second, text-based models, specifically the launch of ChatGPT in November 2022. ChatGPT was the first commercial-grade text-based AI model made broadly available. ChatGPT’s release was a watershed moment, attracting over 100 million active users within a couple of months and marking the beginning of mass adoption of generative AI.

    Using these model launches as natural experiments, we compare the change in freelancer outcomes in AI-affected and less-affected occupations before and after the launch of the AI tools. Building on previous research as well as exploratory data analysis, we identified specific freelancers offering services in domains more likely to be affected by the different types of AI. For example, copyeditors and proofreaders are likely to be impacted by text-based AI models like ChatGPT, while graphic designers are more likely to be affected by image-based models like DALL-E2. Other categories, such as administrative services, video editing, and data entry, expected to experience little or no direct impact from these early AI tools.

    Our analysis reveals that freelancers operating in domains more exposed to generative AI were disproportionately affected by the release of ChatGPT. Specifically, we find that freelancers providing services such as copyediting, proofreading, and other text-heavy tasks experienced a decline of approximately 2% in the number of new monthly contracts. In addition to reduced job flow, these freelancers also saw a roughly 5% decrease in their total monthly earnings on the platform. These effects suggest a significant disruption in the demand for services that can be replicated by AI. Importantly, we observe similar patterns following the release of image-based models such as DALL-E2 and Midjourney. Despite the fact that these tools were released at different times and affected a distinct set of services, the magnitude of the impact was identical to what we observe in text-based models.

    These are sizable effects, especially considering how recently these technologies became available. To put these changes in perspective, the observed declines are comparable in magnitude to those estimated in studies of other major automation technologies such as industrial robots and task automation (Acemoglu and Restrepo 2023). They are also similar to the labor market impacts of large-scale policy interventions, including changes in the minimum wage and access to unionization. Moreover, while our data covers only the first six to eight months following the release of these AI models, the negative trend has been persistent over that time. In fact, rather than fading after the initial release, the declines in both employment and compensation continue to grow, suggesting our findings represent more than merely short-term shocks or transitional responses. Instead, they likely reflect shifts in how certain services are valued and delivered in an AI-augmented economy. We conjecture that as AI capabilities improve and adoption expands, these trends will not only persist but may accelerate, potentially leading to broader reductions in employment and earnings across occupations.

    The role of worker experience

    Having documented the negative average effect of generative AI on employment outcomes on the platform, we next turn to evaluating whether certain freelancer characteristics can mitigate, or potentially exacerbate, these effects. One particular dimension of interest is worker quality and experience. Prior research on technological change suggests that high-skill labor, particularly those engaged in cognitively demanding or creative tasks, tends to be more resilient to adverse technology shocks. The conventional wisdom holds that providing higher- services should, to some extent, shield freelancers from displacement, as their work may be harder to automate or replicate (Acemoglu and Autor 2011; Autor et al. 2003).

    Examining the impact of AI across the distribution of worker quality reveals a somewhat surprising pattern: Not only are high-skill freelancers not insulated from the adverse effects but they are, in fact, disproportionately affected. Among workers within the same occupation, those with stronger past performance—as measured by client feedback, contract history, and other platform-based reputational metrics—experience larger declines in both the number of new contracts and total monthly earnings.

    This finding highlights a critical and somewhat counterintuitive interaction between artificial and human expertise. Generative AI appears to be “leveling the playing field” by compressing performance differences across the skill spectrum. One potential explanation is that, with tools like ChatGPT and DALL-E2, less experienced or lower-rated freelancers can now produce outputs that in many cases approximate the quality associated only with top-tier talent. As a result, clients may no longer perceive as much value in paying a premium for high-reputation workers, particularly when lower-cost alternatives can generate comparable results.

    Thus, as discussed earlier, generative AI represents a fundamentally different kind of technological advance. This dynamic stands in contrast to prior waves of technological change, where advanced tools often complemented highly skilled labor and widened the productivity gap between top and bottom performers (Per Krusell et al. 2000). As a result, its disruptive potential extends across the entire skill distribution, including those at the very top. The early effects of generative AI suggest that it may reduce the dispersion of earnings and opportunities. This interpretation is consistent with earlier findings that the marginal returns to technology adoption are often highest for those with lower initial productivity who gain more from the new technology.

    Implications for policy

    Our study provides some of the earliest empirical evidence on the labor market effects of generative AI, but it is also important to recognize its limitations. Examining the effect on freelancers is appealing for the reasons stated above but may not fully capture the dynamics of traditional employment arrangements or long-term contractual relationships. Still, the findings highlight the fact that certain worker groups, such as freelancers, who often lack formal labor protections and social safety nets, benefits, or bargaining power, are uniquely exposed to technological disruptions. For example, workers in more flexible work arrangements lack access to employer-sponsored retirement savings and unemployment insurance and have faced legal challenges in forming labor unions. Existing labor relations and regulations may thus not be well equipped to address the challenges posed by emerging technologies. As the nature of work continues to evolve, policies may need to be rethought to account for more fast-moving and AI-enhanced freelancer markets, especially in sectors highly vulnerable to automation.

    While our analysis focuses on well-defined, task-oriented freelance jobs, which are arguably more amenable to AI substitution, recent research finds that generative AI may also affect more complex, collaborative work. Dell’Acqua et al. (2025), for example, show that AI can even substitute for team-based professional problem-solving and contribute meaningfully to real-world business decisions. This suggests that the impact of AI may extend beyond routine or isolated tasks and begin to reshape how high-skilled, interdependent work is performed. Predicting the future trajectory of AI remains difficult, as the technology continues to evolve rapidly. As its capabilities grow, AI is likely to be adopted across a wider range of industries, including those once thought resistant to automation, further reshaping the relationship between labor and technology. Closely tracking these developments through initiatives like the Workforce Innovation and Opportunity Act (WIOA) and other federal labor data programs is essential for informing timely and effective policy.

    Historical evidence from past general-purpose technologies suggests that while short-term substitution effects can displace workers, longer-term gains often emerge through task reorganization, workforce reskilling, and the creation of entirely new roles. In the case of generative AI, true progress may come not just from automating existing tasks, but from fundamentally reshaping how organizations operate and the types of goods and services they offer. At the same time, reductions in task costs in one sector can spur innovation and economic activity in others. For example, Brynjolfsson et al. (2019) show that AI-driven machine translation at eBay significantly increased cross-border trade and improved consumer outcomes. Similarly, as generative AI continues to evolve, it may enable the emergence of new occupations, business models, and collaborative structures.

    Realizing these long-term benefits will require sustained investment in education, training, and institutional reform that promotes human-AI complementarity. Policymakers should not only help workers adapt to near-term disruptions but also foster an environment in which AI enhances, rather than replaces, human capabilities. It will also require creating conditions that incentivize firms to reorganize workflows and adopt AI in ways that amplify, rather than erode, the value of human labor. In addition, labor market institutions must evolve to keep pace with the new realities of work. This involves not only rethinking social safety nets but by also promoting inclusive access to AI tools and training opportunities. If designed thoughtfully, policy can ensure that the next wave of AI adoption delivers broad-based benefits rather than deepening existing disparities.

    • References

      Acemoglu, Daron, and David Autor. 2011. “Skills, Tasks and Technologies: Implications for Employment and Earnings.” In Handbook of Labor Economics, 4:1043–1171. Elsevier. https://doi.org/10.1016/S0169-7218(11)02410-5.

      Acemoglu, Daron, and Pascual Restrepo. 2020. “Robots and Jobs: Evidence from US Labor Markets.” Journal of Political Economy 128 (6): 2188–2244. https://doi.org/10.1086/705716.

      Agrawal, Ajay B., Joshua S. Gans, and Avi Goldfarb. 2022. Power and Prediction: The Disruptive Economics of Artificial Intelligence. Boston, Mass: Harvard business review press.

      Autor, D. H., F. Levy, and R. J. Murnane. 2003. “The Skill Content of Recent Technological Change: An Empirical Exploration.” The Quarterly Journal of Economics 118 (4): 1279–1333. https://doi.org/10.1162/003355303322552801.

      Brynjolfsson, Erik, Xiang Hui, and Meng Liu. 2019. “Does Machine Translation Affect International Trade? Evidence from a Large Digital Platform.” Management Science 65 (12): 5449–60. https://doi.org/10.1287/mnsc.2019.3388.

      Brynjolfsson, Erik, Danielle Li, and Lindsey Raymond. 2025. “Generative AI at Work.” The Quarterly Journal of Economics 140 (2): 889–942. https://doi.org/10.1093/qje/qjae044.

      Brynjolfsson, Erik, and Andrew McAfee. 2016. The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies. First published as a Norton paperback. New York London: W. W. Norton & Company.

      Dell’Acqua, Fabrizio, Charles Ayoubi, Hila Lifshitz-Assaf, Raffaella Sadun, Ethan R. Mollick, Lilach Mollick, Yi Han, et al. 2025. “The Cybernetic Teammate: A Field Experiment on Generative AI Reshaping Teamwork and Expertise.” Preprint. SSRN. https://doi.org/10.2139/ssrn.5188231.

      Eloundou, Tyna, Sam Manning, Pamela Mishkin, and Daniel Rock. 2024. “GPTs Are GPTs: Labor Market Impact Potential of LLMs.” Science 384 (6702): 1306–8. https://doi.org/10.1126/science.adj0998.

      Hui, Xiang, Oren Reshef, and Luofeng Zhou. 2024. “The Short-Term Effects of Generative Artificial Intelligence on Employment: Evidence from an Online Labor Market.” Organization Science 35 (6): 1977–89. https://doi.org/10.1287/orsc.2023.18441.

      Krusell, Per, Lee E. Ohanian, Jose-Victor Rios-Rull, and Giovanni L. Violante. 2000. “Capital-Skill Complementarity and Inequality: A Macroeconomic Analysis.” Econometrica 68 (5): 1029–53. https://doi.org/10.1111/1468-0262.00150.

      Noy, Shakked, and Whitney Zhang. 2023. “Experimental Evidence on the Productivity Effects of Generative Artificial Intelligence.” Science 381 (6654): 187–92. https://doi.org/10.1126/science.adh2586.

    The Brookings Institution is committed to quality, independence, and impact.
    We are supported by a diverse array of funders. In line with our values and policies, each Brookings publication represents the sole views of its author(s).

    Continue Reading

  • ‘Percy Jackson,’ ‘OMITB’ Teased in Disney+, Hulu Video

    ‘Percy Jackson,’ ‘OMITB’ Teased in Disney+, Hulu Video

    Disney offered up new, and very brief, looks at several of its upcoming series in a video touting is upcoming streaming releases.

    Included in the minute-long clip — which features both Disney+ and Hulu shows — are snippets from returning series Percy Jackson and the Olympians, the King of the Hill revival and Only Murders in the Building. New series All’s Fair, Chad Powers, The Twisted Tale of Amanda Knox and Wonder Man and the Disney movie Zombies 4: Rise of the Vampires are also featured. Watch the video below.

    Of note in the video are a close-up of a xenomorph in the FX-produced Alien: Earth; quick shots of a chariot race and Rosemarie DeWitt as C.C. in Percy Jackson; Hank getting an unexpected hug from Boomhauer in King of the Hill; and Mabel (Selena Gomez) lamenting “We’re all going to hell” in Only Murders.

    All the shows in the video are premiering between July 11 (the date for Zombies 4) and the end of the year. King of the Hill, Alien: Earth and The Twisted Tale of Amanda Knox are all set for August debuts on Hulu (and Hulu on Disney+ for bundle subscribers. Chad Powers will premiere Sept. 30 on Hulu, while the Kim Kardashian-led All’s Fair, from Ryan Murphy, is set to premiere in the fall. Percy Jackson and Wonder Man are due in December. Only Murders in the Building doesn’t have a premiere date yet, but previous seasons have all had late summer and fall runs.

    Continue Reading

  • Wimbledon 2025: Full order of play, Wednesday 9 July

    Wimbledon 2025: Full order of play, Wednesday 9 July

    There will be a battle of Olympic tennis medallists between Mirra Andreeva and Belinda Bencic on Wednesday (9 July) at Wimbledon 2025 (30 June-13 July).

    Paris 2024 doubles silver medallist Andreeva and Tokyo 2020 singles champion Bencic are both aiming for their maiden semi-final appearance at SW19, as they face off in the final eight on Centre Court.

    They will be followed by another Olympic medallist, seven-time Wimbledon champion Novak Djokovic who contests his 16th quarter-final here against Italy’s Flavio Cobolli.

    Also in action in the final eight on day 10 of the Championships 2025 are world number one Jannik Sinner, Olympic bronze medallist Iga Swiatek and first-time top 10 player Ben Shelton of the USA.

    The Wimbledon quarter-finals take place across Tuesday (8 July) and Wednesday (9 July) on the road to championship weekend at the All England Lawn Tennis Club.

    Below, you can find out the start times and all the matches at the Championships.

    Continue Reading

  • RECIPES TO LIVE FOR by Sally Andrew wins a 2025 Gourmand World Cookbook Award — Blake Friedmann

    RECIPES TO LIVE FOR by Sally Andrew wins a 2025 Gourmand World Cookbook Award — Blake Friedmann

    About Sally Andrew

    Sally Andrew is based in South Africa, splitting her time between the Klein Karoo where she lives on a nature reserve with her artist partner, and Muizenberg on the coast of Cape Town. She has a Masters in Adult Education from the University of Cape Town and has published several books on adult and environmental education.

    Her first novel, RECIPES FOR LOVE & MURDER: A Tannie Maria Mystery was a Kirkus Best Book of 2015, A Wall Street Journal Best Mystery Book 2015, The Bookseller Fiction editor’s Choice 2015 and A Good Housekeeping Book of the Month. Her books are published in at least fourteen languages, across five continents. 

    Praise for Sally Andrew’s RECIPES TO DIE LIVE FOR and Tannie Maria mystery series

    ‘RECIPES TO LIVE FOR features a delightful mix of recipes from the novels alongside new creations, all infused with Tannie Maria’s trademark warmth and wit. From slow-cooked Karoo lamb pies to quick weeknight meals, this collection celebrates the heart and soul of South African home cooking.’ –  Noluthando Ngcakani, news24, ‘13 must-try cookbooks to kick off 2025’

    ‘Utterly delicious, to the very last morsel.’ – Deon Meyer

    ‘Twists, turns, suspicions, ‘journalistic investigations’, agony aunt recipes – all falls into place, as expected. In a crazy world, Tannie Maria is the coziness you need right now.’ – Roelia Schoeman, The Life and Times of a Boozy Foodie, ‘Milk Tart Murder Mystery: A Book Review #RoeliaReads’

    ‘A host of secrets, leads, and recipes. Add a touch of drama, some suspense, and a charming love story, and you have the recipe for a winning story. … A true literary adventure with a delightful South African flair … an absolute joy to read.’ – Samantha Gibb, W24

    ‘Chock full of good food and interesting characters.’ – Kerry Greenwood, author of the PHRYNE FISHER and CORINNA CHAPMAN series

     

    Visit Sally’s website

    Follow Sally on X (previously Twitter) and Instagram.


    Continue Reading

  • New review consolidates research on Novonesis’ BB-12 probiotic strain for digestion and infant health

    New review consolidates research on Novonesis’ BB-12 probiotic strain for digestion and infant health

    An extensive peer-reviewed review gathers decades of research into Novonesis’ BB-12 (Bifidobacterium animalis subsp. lactis), one of the most thoroughly researched probiotic strains. It offers a singular, accessible resource encompassing the strain’s mechanisms of action, clinical efficacy, and its relevance across all stages of life. 

    The review details the BB-12 strain’s various attributes, including its survival in the gastrointestinal tract, bile salt tolerance and metabolic activity, adherence to intestinal epithelial cells, immune modulation, and its impact on gut microbiota and short-chain fatty acid production. It also covers its clinical efficacy in constipation and infant colic.

    As the demand for scientifically validated probiotics grows, navigating the fragmented evidence can be difficult, notes Novonesis. The new review on the BB-12 strain aims to provide clarity and credibility.

    “It’s very exciting that we’re able to share this with our customers now,” says Linda Neckmar, SVP of Human Health at Novonesis. “We’ve known about the many benefits of the BB-12 strain for a long time, but this comprehensive review is a powerful tool for anyone working with it. It helps our partners communicate on health benefits with confidence, backed by science.”

    Consolidating a mass of evidence

    The review addresses the pervasive challenges associated with digestive health, from irregular bowel movements to disruptions in immune regulation, which impact millions globally.

    It compiles an extensive body of evidence from over 400 publications and 200 clinical studies on the BB-12 probiotic strain. Novonesis calls it a “one-stop reference for formulators, healthcare professionals, and brand owners.”

    “This review is a milestone,” says Neckmar. “It gives our partners and customers a complete picture of how the BB-12 strain works and why it’s trusted globally.”

    Beyond gut health, the review also delves into the BB-12 strain’s role spanning from immune function and regular bowel movements to addressing excessive crying and fussing in infants, underscoring its applicability across all life stages.

    The review specifically highlights the BB-12 strain’s proven ability to survive the harsh conditions of the gastrointestinal tract, including acidic pH and bile salts, with clinical studies demonstrating its live transit.

    While its colonization is transient, the BB-12 strain can interact with host epithelial and immune cells, leading to improved barrier function and modulated immune responses. It enhances antibody IgA secretion, reduces inflammation, and promotes beneficial metabolic activity in the gut microbiota, including increased short-chain fatty acid production.

    Moreover, the review identifies avenues for further research into the BB-12 strain’s mechanisms and potential new health applications.

    “This is not just a literature summary. It’s a rigorous, peer-reviewed manuscript that validates the BB-12 strain’s mechanisms of action and clinical outcomes. And while this review brings together decades of research, it also opens the door to future discovery,” says Martin Kullen, VP of Human Health Science & Innovation at Novonesis.

    “As we continue to learn more about the microbiome and its role in human health, the BB-12 strain remains a cornerstone for innovation and exploration.”

    The review is featured in a special issue of the journal Frontiers in Microbiology.

    Continue Reading