Author: admin

  • Inside Fashion TikToker Madeleine White and DJ Andrew Fedyk’s Golden-Hour Wedding in Santorini

    Inside Fashion TikToker Madeleine White and DJ Andrew Fedyk’s Golden-Hour Wedding in Santorini

    Madeleine herself designed her bridesmaids’ baby blue corset dresses. “I had a very specific vision in mind, so that left me with one option—to make my bridesmaid dresses myself,” she says. “I have always been a hobby seamstress and have made my own looks for a few red-carpet events before, so I decided to give it a go. I have to admit they did end up taking a lot longer than I anticipated—each dress took me around 30 hours to construct and hand-embellish—but it was totally worth it. My bridesmaids looked beyond stunning and now they are the first—and hopefully not last—to ever have a bespoke Madeleine White dress.”

    As golden hour settled upon Santorini, Madeleine met Andrew above the caldera. Both bride and groom admit they found themselves deeply emotional during the ceremony; Madeleine recalls trembling as she read her vows. Andrew, meanwhile, teared up as he read aloud his journal entry from the first day they met back in 2020: “I think I just met a girl who will change my life.”

    Afterward, a cocktail and dinner were held on the villa’s stone balcony at sunset, which florist Bloom de Fleur and wedding planners Samkoma.world transformed into a Grecian garden. The bride changed into a backless halter gown by Berta.

    After speeches from both of their fathers, as well as Andrew’s business partner Joe, the couple had a surprise for their guests: a live performance by Natasha Bedingfield, who played hits like “Pocket Full of Sunshine” and “Unwritten.” Next, vocalist Morgan St. Jean, the couple’s friend, sang their first-dance song, “Sure Thing” by Miguel. (Madeleine wore a pair of butterfly shoes by fashion student Youssef Nagib, whom she found on TikTok.)

    Dancing—and plate smashing—ensued, until the night grew late enough for an after-party. “We transported everybody down to the beach a few minutes away, which we transformed into Club Fedyk,” the bride said. “We had late-night food stands dedicated to each of our pets, as well as donuts, pizza, and a poutine bar. Explaining poutine to the Greek caterers was not an easy feat, but they nailed it.”

    Madeleine underwent her third outfit change of the evening: a pink chain-mail dress from Fendi and Versace’s famous Fendace collaboration. It was a nod to her TikTok creator origins. “Anyone who’s been following me for a long time knows that one of my first viral videos ever was trying to DIY the Versace spring 1999 chain-mail dress,” she says. “It felt like fate when, around a year before the wedding, I got a text from a friend in Toronto that Dawn at Rewind Couture had gotten in this one-off Fendi x Versace collab.”

    Andrew, meanwhile, was hyperfocused on one aspect in particular: the music. After holding a contest on TikTok, he hired Sweatbaby, a DJ from Australia. (Although the groom couldn’t help but put some headphones on: “Andrew swore he was not going to DJ and he would take the night off, but that didn’t exactly work out,” Madeleine says, laughing. “I could not drag him off the decks at the end of the night.”) The couple and their guests stayed out until 4:30 in the morning.

    As the rest of their party headed to bed, Madeleine and Andrew stayed up until the sun rose. “We got into bed on our wedding night just in complete disbelief at what an amazing time we had,” the bride says. “I couldn’t sleep for hours, just replaying all the amazing moments and trying to make sure I remembered everything.”

    When asked days later about how they were feeling about the milestone, it’s clear the wedding weekend dust still hasn’t settled: “We are still reeling from just the best weekend of our lives,” Madeleine says.

    Continue Reading

  • Indonesia defence minister calls on Field Marshal Asim Munir – ARY News

    1. Indonesia defence minister calls on Field Marshal Asim Munir  ARY News
    2. Indonesian defence minister expresses Jakarta’s desire to boost defence ties with Pakistan  Dawn
    3. Field Marshal Munir, Indonesian defence minister agree to boost cooperation  The Express Tribune
    4. Pakistan, Indonesia reaffirm defence cooperation in high-level meeting  Dunya News
    5. Prime Minister Muhammad Shehbaz Sharif in a group photo with the delegation led by Indonesian Minister for Defence Lt. Gen. (R) Syafrie Samsudin, who called on him.  Associated Press of Pakistan

    Continue Reading

  • Govt hikes petrol price by Rs5.36, diesel by Rs11.37 per litre – Business & Finance

    Govt hikes petrol price by Rs5.36, diesel by Rs11.37 per litre – Business & Finance

    The federal government on Tuesday hiked the price of petrol by Rs5.36 per litre for the next 15 days, raising it to Rs272.15.

    The rate for high-speed diesel was also increased by Rs11.37 per litre, taking it to Rs284.35 per litre.

    In a notification, the Finance Division stated that the new prices will take effect from July 16, 2025.

    In the last fortnightly review, the government had increased the petrol price by Rs8.36 per litre to Rs266.79, and diesel by Rs10.39 per litre, to Rs272.98.

    Continue Reading

  • Strengthening FDA’s AA Program for Oncology Drugs

    Strengthening FDA’s AA Program for Oncology Drugs

    On July 15, 2025, LDI Senior Fellows Steven Joffe, MD, MPH, Holly Fernandez Lynch, JD, MBE and authors Ravi B. Parikh, MD, MPP, Martin Kurian, MD, and Ronac Mamtani, MD, MSCE delivered a memo to the FDA’s Center for Drug Evaluation and Research (CDER) and Oncology Center of Excellence (OCE) entitled Policy Recommendations for Strengthening the Accelerated Approval Program for Oncology Drugs: Response to December 2024 Draft Guidance. 

    In this memo, the authors assert that recent empirical research on the FDA’s Accelerated Approval (AA) program reveals critical gaps between policy intentions and real-world treatment outcomes that warrant immediate attention in finalizing the December 2024 draft guidance. The authors summarize their studies which demonstrate that current postmarketing requirement (PMR) practices are insufficiently rigorous, that prescribing patterns suggest misaligned incentives, and that substantial patient exposure to ineffective drugs occurs. They recommend the following five specific policy reforms to strengthen the Accelerated Approval program while preserving its benefits for patients with serious oncologic conditions:

    1. Implement Standardized Postmarketing Statement Requirements
    2. Strengthen Pre-Accelerated Approval Confirmatory Study Requirements
    3. Expedite Post-Accelerated Approval Surveillance and Withdrawal Procedures
    4. Enhance Postmarketing Requirements Study Design Standards
    5. Implement Real-World Evidence Integration Requirements

    Re: Policy Recommendations for Strengthening the Accelerated Approval Program for Oncology Drugs: Response to December 2024 Draft Guidance

    From: Ravi B. Parikh, MD, MPP (Emory University); Martin Kurian, MD (University of Pennsylvania); Steven Joffe, MD, MPH (University of Pennsylvania); Holly Fernandez Lynch, JD, MBE (University of Pennsylvania); and Ronac Mamtani, MD, MSCE (University of Pennsylvania)

    Date: July 1st, 2025

    To: Center for Drug Evaluation and Research (CDER) and Oncology Center of Excellence (OCE)

    Summary

    Recent empirical research on the FDA’s Accelerated Approval (AA) program reveals critical gaps between policy intentions and real-world treatment outcomes that warrant immediate attention in finalizing the December 2024 draft guidance. Our studies demonstrate that current postmarketing requirement (PMR) practices are insufficiently rigorous, that prescribing patterns suggest misaligned incentives, and that substantial patient exposure to ineffective drugs occurs. We recommend five specific policy reforms to strengthen the AA program while preserving its benefits for patients with serious oncologic conditions.

    Background

    The AA program represents a critical pathway for bringing promising oncology therapies to patients with serious conditions and unmet medical needs. However, recent congressional attention and growing concerns about program integrity necessitate evidence-based reforms.¹ The December 2024 draft guidance, alongside January 2025 draft guidance on confirmatory trial requirements, provides an opportunity to address systemic weaknesses while maintaining the program’s core mission of accelerating access to beneficial therapies. While the January 2025 guidance represents progress by requiring confirmatory trials to be “underway” prior to approval, our empirical research suggests that stronger safeguards are needed to ensure program integrity.

    Key Findings From Recent Research

    Our comprehensive analysis of 161 oncology AA indications granted between 2011-2023 reveals three fundamental problems with current AA implementation:

    First, PMR statements lack the specificity needed to ensure rigorous confirmatory evidence. Among 181 PMR statements analyzed, critical design elements were frequently omitted: only 30% specified follow-up duration, 26% included enrollment targets, 24% specified requiring multicenter trials, and 13% mandated double-blinding.² These gaps translate directly into weaker confirmatory studies, as PMR studies adhered to statement specifications with near-perfect fidelity (>99%).

    Figure 1: PMR Statement Specification Variability. This figure demonstrates the substantial inconsistency in PMR statement requirements across 181 PMR statements, with critical elements like enrollment targets (26%), follow-up duration (30%), and double-blinding requirements (13%) frequently omitted.

    Second, prescribing behaviors are misaligned with the robustness of evidence. Real-world prescribing data from 63,434 patients demonstrates that oncologists respond more robustly to AA (23 percentage point increase) than to conversion to regular approval (1 percentage point increase).³ This suggests that market adoption occurs rapidly upon AA, removing commercial pressure for sponsors to complete confirmatory studies expeditiously.

    Figure 2: Prescribing Response Differential Between AA and Regular Approval (JAMA Network Open, 2025) – This figure shows the dramatic difference in prescribing uptake following AA (23 percentage point increase) versus regular approval conversion (1 percentage point increase), illustrating the misaligned incentives that undermine confirmatory study completion pressures and supporting stronger pre-AA requirements.

    Third, prescribing of ineffective therapies is prevalent. Among five withdrawn AA indications with sufficient follow-up data, 26% of eligible treatment initiations involved subsequently withdrawn therapies. Although it is inherent in AA policy, given the uncertainty of unvalidated surrogate endpoints, that some AA drugs will fail, this finding reflects thousands of patients exposed to drugs without demonstrated clinical benefit.⁴ The median time from AA to withdrawal was 46 months, creating extended exposure periods.

    Policy Recommendations

    We recommend five specific reforms to address these identified weaknesses:

    1. Implement Standardized PMR Statement Requirements

    The draft guidance should mandate a comprehensive checklist of PMR statement elements, including: (a) specific enrollment targets with interim milestones, (b) defined follow-up duration sufficient to assess clinical benefit, (c) explicit randomization and blinding requirements where feasible, (d) multicenter design specifications, and (e) clinical endpoint requirements prioritizing overall survival or validated surrogates. This addresses the current variability in PMR statement specificity that undermines confirmatory study quality.⁵

    2. Strengthen Pre-AA Confirmatory Study Requirements Beyond Current Guidance

    FDA has undertaken important efforts to require that confirmatory trials be underway prior to AA. However, our empirical evidence suggests that merely having “enrollment initiated” at the point AA is granted is insufficient to ensure timely completion of confirmatory trials given the rapid prescribing adoption following AA. The FDA has recently responded to this by issuing recent guidance that sponsors complete all or a significant portion of enrollment prior to AA when confirmatory studies will be carried out in the approved patient population. We propose that the FDA should expect sponsors seeking AA to provide: (a) demonstrated feasible enrollment rate trajectory, (b) established data and safety monitoring procedures, and (c) interim analysis plans with prespecified stopping rules. The 23-percentage point prescribing increase immediately following AA necessitates stronger enrollment benchmarks than currently proposed.⁸

    3. Expedite Post-AA Surveillance and Withdrawal Procedures

    The draft guidance should establish accelerated timelines for identifying and acting upon negative confirmatory trial results. Under the recent Food and Drug Omnibus Reform Act (FDORA) of 2022, sponsors must provide progress reports on AAs every 6 months. Our data showing 26% patient exposure to withdrawn therapies underscores the urgency of robust and scrupulous tracking of emerging evidence surrounding AAs to minimize exposure periods to ineffective agents.⁶ We recommend: (a) mandatory and rapid sponsor reporting of analyses of confirmatory trials that fail to confirm effectiveness of the agent for the relevant indication, and (b) withdrawal proceedings initiated within 6 months of negative confirmatory trials, absent compelling justification for delay, unless a sponsor voluntarily withdraws. If delays continue, then tighter periods for sponsors acting on negative results will be important.

    4. Enhance PMR Study Design Standards

    The guidance should explicitly require that PMR studies employ design elements associated with successful regular approval conversion, including randomized, controlled designs except where explicitly justified and adequate statistical power for clinical endpoints. Our analysis showed that less rigorous PMR characteristics allowed faster completion of confirmatory trials,⁷ however, rigor is essential to resolve the uncertainty associated with AA drugs.

    5. Implement Real-World Evidence Integration Requirements

    Given rapid prescribing adoption following AA, FDA should require sponsors to submit real-world effectiveness analyses alongside confirmatory trial results. These analyses should: (a) assess if drug utilization patterns are consistent with approved indications, and (b) identify any emerging safety signals in clinical practice. This leverages the extensive post-AA uptake seen in our data to complement randomized trial evidence.

    Conclusion

    The AA program serves a vital public health function, but current implementation gaps undermine its integrity and potentially harm patients. Our empirical findings provide specific guidance for strengthening program requirements while preserving access to promising therapies. The December 2024 draft guidance, in conjunction with the January 2025 confirmatory trial guidance, represents a critical opportunity to implement these evidence-based reforms and restore confidence in this essential regulatory pathway.

    The policy recommendations outlined above directly address the systematic weaknesses identified in our research while building upon existing statutory authorities and recent guidance developments. We urge CDER and OCE to incorporate these recommendations into the final guidance to ensure the AA program fulfills its promise of providing early access to effective cancer therapies while minimizing patient exposure to ineffective treatments.


    Endnotes

    1. The Food and Drug Omnibus Reform Act (FDORA) of 2022 granted FDA additional authorities to strengthen the AA program, including requirements for confirmatory study conditions and expedited withdrawal procedures. Section 506(c) of the Federal Food, Drug, and Cosmetic Act, as amended by the Consolidated Appropriations Act, 2023, provides FDA with enhanced tools to specify postmarketing study parameters and accelerate withdrawal when confirmatory studies fail to verify benefit. The January 2025 draft guidance “Accelerated Approval and Considerations for Determining Whether a Confirmatory Trial is Underway” represents important progress by establishing that confirmatory trials should generally be “underway” prior to approval, though our empirical evidence suggests stronger requirements are needed.
    2. Kurian M, Ferrell WJ, Ulloa Perez E, et al. Specificity of Food and Drug Administration postmarketing requirements and associations with timely submissions and regulatory decisions for oncology accelerated approvals, 2011–2023: a cross-sectional analysis. BMJ Oncology 2025;4:e000659. Our analysis of 181 PMR statements revealed substantial variability in specificity, with critical design elements frequently omitted. PMR statements for indications granted regular approval were more likely to specify shorter follow-up duration and allow endpoints other than overall survival, suggesting that less stringent requirements may facilitate successful program completion albeit with important tradeoffs.
    3. Parikh RB, Ulloa-Pérez E, Kurian M, et al. Prescribing Changes After Accelerated vs Regular Approval of Oncology Therapies. JAMA Network Open 2025 (Pending publication). Analysis of 63,434 patients receiving 128,917 eligible lines of therapy demonstrated that prescribing increased 23 percentage points after AA compared to only 1 percentage point after conversion to regular approval. This misalignment suggests that market forces create insufficient incentive for timely confirmatory study completion.
    4. Parikh RB, Hubbard RA, Wang E, et al. Exposure to US Cancer Drugs With Lack of Confirmed Benefit After US Food and Drug Administration Accelerated Approval. JAMA Oncology 2023;9(4):567-569. Among five withdrawn AA indications with sufficient follow-up data, 1,361 of 5,217 treatment initiations (26.1%) involved subsequently withdrawn therapies. The median time from AA to withdrawal was 46 months, indicating substantial exposure periods that could be minimized through expedited withdrawal procedures.
    5. The current variability in PMR statement content reflects inconsistent negotiation processes between FDA and sponsors. Our analysis demonstrated that PMR studies adhere to statement specifications with near-perfect fidelity, indicating that inadequate initial specifications directly translate to weaker confirmatory evidence. A standardized checklist approach would ensure consistent evidentiary standards across all AA indications while providing clear expectations for sponsors during the application process.
    6. The extended timeline from negative confirmatory results to withdrawal creates unnecessary patient exposure to ineffective therapies. Our real-world evidence analysis showed that prescribing rates remained elevated even after negative trial publication, declining only after formal withdrawal. This pattern suggests that many oncologists may not be aware of or responsive to negative confirmatory trial results without clear FDA communication and action.
    7. Our analysis identified specific PMR study characteristics associated with successful regular approval conversion, including fewer trial sites, less frequent blinding requirements, and use of continuous trials spanning both AA and confirmatory phases. However, these characteristics also predicted more rapid submission timelines, highlighting the inherent tension between study rigor and completion speed that must be carefully balanced in PMR statement development.
    8. The January 2025 guidance appropriately establishes that confirmatory trials should be “underway” prior to AA, defining this as having “enrollment initiated” along with appropriate target completion dates and sponsor benchmarks. However, our prescribing data showing immediate 23 percentage point uptake following AA suggests that merely initiating enrollment is insufficient. The rapid market adoption creates competitive disadvantages for trial enrollment that require more substantial pre-approval accrual to ensure trial completion. Our recommendation for 25% enrollment completion prior to approval provides a more robust threshold that accounts for post-approval enrollment challenges while remaining feasible for most development programs.

    More on Policy at LDI

    Policy

    Health Care Access & Coverage

    Estimated Overdose Deaths Due to the One Big Beautiful Bill Act

    Research Memo: Delivered to House Speaker Mike Johnson and Majority Leader John Thune

    Policy

    Health Care Access & Coverage

    Health Impacts of SNAP Provisions in the One Big Beautiful Bill Act

    Research Memo: Delivered to House Speaker Mike Johnson and Majority Leader John Thune


    Policy

    Health Care Access & Coverage

    Projected Mortality Impacts of the Budget Reconciliation Bill

    Research Memo: Response to Request for Technical Assistance


    Policy

    Health Care Access & Coverage

    Loss of Subsidized Drug Coverage and Mortality Following Medicaid Disenrollment: Translating our Findings and Implications for Medicaid Policy

    Research Memo: Supplement to Response to Request for Technical Assistance

    Policy

    Health Care Access & Coverage

    Medicaid’s Role in Health and the Health Care Landscape: Key Takeaways from LDI Researchers

    Research Memo: Delivered to Staff of U.S. Senate Committee on Finance

    Policy

    Population Health

    Restricting Youth Access to Nicotine and Tobacco Products

    Testimony: Delivered to Philadelphia City Council

    Continue Reading

  • WAFCON 2024 quarter-finals showdown: preview, schedule & live stream guide – Olympics.com

    WAFCON 2024 quarter-finals showdown: preview, schedule & live stream guide – Olympics.com

    1. WAFCON 2024 quarter-finals showdown: preview, schedule & live stream guide  Olympics.com
    2. 2024 Women’s AFCON: Nigeria vs Zambia and all the quarter-final fixtures  Foot Africa
    3. Morocco to Face Mali in WAFCON Quarter-Finals  Morocco World News
    4. Africa: Aziza Rabbah – Built to Last, Born to Defend  allAfrica.com
    5. WAFCON 2024: Ghana Faces Algeria, July 19  News Central TV

    Continue Reading

  • 5 ways Prime Video improves the viewing experience with generative AI on AWS – NCS

    5 ways Prime Video improves the viewing experience with generative AI on AWS – NCS

    When it comes to streaming, audiences have a wide selection at their fingertips. With so many options available to customers, a key differentiator when considering where to watch content is often the user experience. Prime Video continuously strives to provide the best streaming experience possible, from helping customers find the perfect movie (or the next binge-worthy series) to watching the big game (even when you’re late). Generative AI is responsible for powering many of these improvements.

    Using Amazon Bedrock, a fully managed service from Amazon Web Services (AWS) for building generative AI applications, Prime Video is able to deliver more value and bespoke insights to viewers. It’s already improved the streaming experience in a range of areas and is only scratching the surface of what’s possible.

    Here are five ways Prime Video uses generative AI from AWS to deliver premium viewing experiences for customers:

    1. Efficient, personalized content recommendations

    Between the range of must-watch Amazon MGM Studios Original films and series, licensed content, and even add-on subscriptions (such as Apple TV+, HBO Max, and Crunchyroll), Prime Video offers customers a vast array of premium programming.

    As the amount of content available on Prime Video increases, so too does the importance of search and recommendation tools to help customers spend more time watching and less time searching. That’s why Prime Video is using AI to make it easier to serve up, search for, and find the entertainment experiences customers want.

    For example, Amazon Bedrock is helping power personalized content recommendations directly within the “Movies” and “TV Shows” landing pages of Prime Video. Viewers will see “movies we think you’ll like” and “TV shows we think you’ll like” collections on each page that are curated based on their interests and viewing history.

    2. Stay caught up with X-Ray Recaps

    The X-Ray Recaps feature on Prime Video helps viewers get up to speed on whatever they’re watching, without risking spoilers. X-Ray Recaps creates brief, easy-to-digest summaries of full seasons of TV shows, single episodes, and even pieces of episodes.

    From a few minutes into a new episode, halfway through a season, or having taken a break from watching a series and needing a refresher, X-Ray Recaps delivers short text snippets. The snippets describe key cliffhangers, character-driven plot points, and other details that can all be accessed at any point in the viewing experience.

    Advertisement

    Powered by a combination of Amazon Bedrock managed foundation models and custom AI models, trained using Amazon SageMaker, X-Ray Recaps works by analyzing various video segments. Combined with subtitles or dialogue, it generates detailed descriptions of key events, places, times, and conversations. Amazon Bedrock Guardrails are applied to verify that summaries remain spoiler-free.

    X-Ray Recaps builds upon the existing X-Ray features on Prime Video, which help viewers dive deeper into what they’re watching by offering trivia and information about the cast, soundtrack, and more.

    3. Bringing deeper insights to Thursday Night Football and Nascar

    The most recent seasons of exclusive NFL Thursday Night Football (TNF) and Nascar events on Prime Video marked the debut of several new Prime Insights. These new insights are AI-powered broadcast enhancements specifically designed to bring fans closer to the action. They were built through a unique collaboration of Prime Sports producers, engineers, on-air analysts, AI and Computer Vision experts with an AWS team using Amazon Bedrock. These new Prime Insights illuminate key performance angles and storylines like never before.

    Prime Insights illustrate hidden aspects of the game and forecast pivotal moments before they happen. For instance, the “Defensive Vulnerability” feature on TNF is powered by a proprietary machine learning model. It employs thousands of data points to analyze defensive and offensive formations and highlight where the offense will — or should — attempt to attack. The “Burn Bar” on Prime coverage of Nascar uses an AI model on Amazon Bedrock, combined with live tracking data and in-car telemetry signals. It analyzes fuel consumption and fuel efficiency for every car in the field, identifying which drivers are conserving fuel and which are burning it fast to reach the finish line and capture the checkered flag.

    Rapid Recap, which is also powered by AWS using Amazon Bedrock, is a feature that helps fans catch up on the action quickly after joining an event that is already in progress. Rapid Recap automatically compiles a full recap of highlights, up to two minutes in length, then drops fans into the live feed.

    4. Making content more accessible

    The first capability of its kind, Dialogue Boost analyzes the original audio in a movie or series and uses AI to intelligently identify points where dialogue may be hard to hear above background music and effects. Then, the feature isolates speech patterns and enhances audio to make the dialogue clearer. This AI-based approach delivers a targeted enhancement to portions of spoken dialogue, instead of a general amplification at the center channel in a home theater system.

    To help power Dialogue Boost, Prime Video utilizes a variety of AWS services including AWS Batch with Amazon Elastic Container Registry (Amazon ECR), Amazon Elastic Container Service (Amazon ECS), AWS Fargate, Amazon Simple Storage Service (Amazon S3), Amazon DynamoDB, and Amazon CloudWatch, among others. Initially launched in English, Dialogue Boost now supports an additional six languages including French, Italian, German, Spanish, Portuguese and Hindi.

    5. Enhanced video understanding

    Using generative AI, media and entertainment companies can now better understand their media assets by extracting metadata and adding vector embeddings, known as video understanding. Marketing assets of Prime Video are stored across disparate systems, with sometimes insufficient metadata. This makes it difficult for teams to discover, track rights, verify quality control, analyze, and monetize their content effectively.

    To address this, Prime Video started using the Media2Cloud on AWS guidance — which delivers comprehensive media analysis at frame, shot, scene, and audio levels. The guidance helps to enrich assets’ metadata (such as celebrity, text on screen, moderation, mood detection, and transcription). Powered by Amazon Bedrock, Amazon Nova, Amazon Rekognition, and Amazon Transcribe, Media2Cloud enables faster, more accurate, video understanding for enhanced content management, search capabilities, and audience engagement.

    Metadata from media assets of Prime Video are automatically fed to an AWS Partner, Iconik, media asset management (MAM). As a result, Prime Video has enriched hundreds of thousands of assets and improved discoverability in its marketing archive.

    Whether for personalization, catching up viewers, driving deeper insights, making content more accessible, or better understanding media assets, generative AI on AWS is essential for helping Prime Video deliver standout viewing experiences.

    Advertisement

    Subscribe to NCS for the latest news, project case studies and product announcements in broadcast technology, creative design and engineering delivered to your inbox.

    Continue Reading

  • Apple Slips As China Smartphone Shipments Fall

    Apple Slips As China Smartphone Shipments Fall

    Apple (NASDAQ:AAPL) slipped to fifth as China smartphone shipments dropped 4% in Q2.

    China’s smartphone market shipped 69 million units in Q2, down 4% year over year after six consecutive quarters of growth, according to preliminary IDC data.

    Apple shipped 9.6 million iPhones, down 1.3% year over year, holding a 13.9% market share compared with 13.5% a year ago. Although Apple outperformed the broader 4% decline, its ranking fell behind local rivals.

    Huawei reclaimed the top position with 12.5 million units shipped despite a 3.4% drop, while Xiaomi was the only top?five brand to grow, with shipments rising 3.4%. IDC analysts said limited government subsidies and cautious inventory management during the 618 shopping festival drove the slowdown in volumes.

    Why it matters: Intensifying domestic competition and policy headwinds may pressure Apple’s growth in its second?largest market.

    Investors will watch IDC’s next China shipment report in October for signs of stabilization.

    This article first appeared on GuruFocus.

    Continue Reading

  • Cameron Diaz starring in Bad Day for Netflix

    Cameron Diaz starring in Bad Day for Netflix

    Cameron Diaz, who after a near-decade hiatus made a return to acting this year with Netflix’s hit Back in Action, is continuing to be back in action.

    The actress has reunited with the streaming giant and signed on to star in Bad Day, an action comedy to be directed by Jake Szymanski, who helmed the well-regarded comedy series Jury Duty as well as Mike and Dave Need Wedding Dates.

    Beau Bauman, who produced Back in Action, is producing with his Good One Productions.

    Written by Laura Solon, the original script centers on a single mom fighting to keep one little promise to her daughter on the absolute worst day of her life.

    The project has been described as a comedic version of Falling Down, the 1993 drama directed by Joel Schumacher that starred Michael Douglas as a man who hits his breaking point while trying to get to his daughter’s birthday party.

    Solon will executive produce, as will Mark Moran. This is the third collaboration for the Solon and Bauman, who previously worked together on comedies Office Christmas Party and Let It Snow. The scribe wrote the script on spec, with Bauman helping to develop it.

    Netflix is moving fast on this one, which will shoot this fall in New York and New Jersey.

    With movies ranging from Something About Mary and The Holiday to Bad Teacher and the Shrek movies, Diaz was one of Hollywood’s most bankable big-screen stars when she took a break in 2014. She was lured back by the previous Netflix regime with the promise of a big paycheck and the chance to reunite with her Annie co-star Jamie Foxx for Back in Action.

    The movie, about a married couple who happen to be former spies, debuted in January and became an instant hit on the platform. In just six months, it now sits at No. 6 on Netflix’s most watched movie list of all time, per Nielsen.

    Back in Action is also the most watched original streaming movie of the year so far, with 5.26 billion minutes viewed, and the third-most-watched movie on any streaming platform.

    Diaz is repped by LBI Entertainment and Jackoway Austen. Szymanski is repped by UTA, Mosaic and Sloane Offer, while Solon is repped by Gersh, Independent Talent Group and Jackoway Austen.

    Continue Reading

  • Filmlight Colour Awards Reveals Jury, Guest Park Chan-wook

    Filmlight Colour Awards Reveals Jury, Guest Park Chan-wook

    FilmLight has revealed the first set of judges for this year’s FilmLight Colour Awards, with South Korean film director, screenwriter and producer, Park Chan-wook as the jury guest of honor.

    Talented judges for the awards, which will be presented at EnergaCamerimage in November, also include Company 3 founder and CEO Stefan Sonnenfeld; and Adam Newport-Berra, whose cinematography credits include The Studio, The Bear, Euphoria and The Last Black Man in San Francisco.

    More on Adam Newport-Berra

    Skewering Hollywood in The Studio

    Clubhouse Conversations — Apple TV Plus Roundtable

    Park Chan-wook’s credits include Oldboy, The Handmaiden, and Decision to Leave. “It’s a privilege to be Guest of Honor at this year’s awards,” he says. “Color is not just a visual element. It carries stories, characteristics, ideas, and even musical elements like harmony, counterpoint, rhythm and tone. It can also create the illusion of touch or smell.”

    Filmlight Color Awards 2025 jury guest of honor Park Chan-wook (Photo by Winnie Yeung of Visual Voices, courtesy of M+ / Hong Kong.)

    The jury will include South Korean cinematographer Kim Ji-yong, whose credits range from Park Chan-wook’s Decision to Leave to Netflix’s Squid Game; Bojana Andrić, SAS, vp of the Serbian Society of Cinematographers, whose work includes feature films such as Sweet Sorrow and TV such as Trail of the Beast; and Sylvester Fonseca, ISC, whose work includes Amar Singh Chamkila, Kennedy and Island City.

    More on Cinematographer Kim Ji-Yong

    Clubhouse Conversations — Decision to Leave [Video]

    Clubhouse Conversations — Squid Game (Season 2) [Video]

    Cinematographers joining the Color Awards jury also include Callan Green, ACS, NZCS, whose credits include Nobody 2, The Beekeeper 2, and Netflix’s The Gentlemen; Petra Korner, AAC, whose credits include HBO’s His Dark Materials, Netflix’s Shadow and Bone and Wes Craven’s My Soul To Take; and Frida Marzouk, AFC, whose international trajectory from France to the U.S. and across North Africa and the Middle East includes narrative and documentary films.

    The jury will also include Douglas Dutton, who won a 2024 FilmLight Color Award in the Emerging Talent category for his work on the Baltic Harmonical Diffraction commercial; and Nadia Khairat Gomez, a 2024 FilmLight Color Award recipient in the music video category for Brodka x Igo – Myślę sobie Ż.

    The international rosters of colorists on the jury include Philip Hambi of London’s Absolute, who has worked on advertising for Nike, Samsung and BMW; Harbor’s Andrea Leigh, whose credits include Elysium, Nightbitch and Piece by Piece; and Fady Melek, whose credits include official FIFA World Cup music video clips, such as Dreamers, performed by Jung Kook of BTS, and more than 30 features.

    Now in its fifth year, the FilmLight Color Awards recognize color grading in six categories: theatrical feature, television series/episodic, commercial, music video, emerging talent, and spotlight. Entries will be accepted through July 31 and a shortlist will be announced in the Fall, prior to the winners presentation at Camerimage.

    Continue Reading

  • How to Grow and Care for Roses, According to Oprah’s Rosarian

    How to Grow and Care for Roses, According to Oprah’s Rosarian

    Dan Bifano’s love affair with roses began at just six years old, long before he became a rose gardener for celebrities like Barbara Streisand, Tom Ford, and Oprah Winfrey (whose rose garden was featured in a former issue of VERANDA). His family had just purchased a house in Montecito, California, that previously belonged to a retired botanist from the University of Southern California, who had used every inch of outdoor space to create fantastical gardens. Bifano’s family moved to this sunny Southern California retreat from the East Coast, and he had never seen such impeccable gardens. Bifano fell particularly in love with one of the home’s gardens that was filled with 100 roses, and a true passion was born.

    VICTORIA PEARSON

    Bifano was in charge of designing Oprah Winfrey’s dreamy Montecito rose garden, which was featured in the September/October 2017 issue of VERANDA.

    Today, the world-renowned master rosarian consults for high-profile clients looking to create enchanting rose gardens of their own. While he is fortunate to live in a destination where roses thrive 9 to 10 months out of the year, he believes anyone can grow roses of their own if they are willing to provide them the care they need.

    “I think roses are more rewarding than almost any other plant because you can grow beautiful azaleas here, but they are gone in weeks, and my wisteria is in bloom right now but for a short period, so why not grow roses then?” says Bifano. “They aren’t hard to grow. It’s all about where you put them, preparing your garden properly, and giving them what they like to grow, and you’ll have roses for decades.” Here, Bifano offers his best tips for achieving just that.

    Growing and cultivating a rose garden is all in the prep work.

    dan bifano roses

    Dan Bifano

    Bifano’s spectacular handiwork lends to ample blooms across this gorgeous garden.

    Bifano says that for many years, he insisted on opting for bare-root roses over container roses, getting them in early January so they had plenty of time to establish a good root system before blooming. However, living near one of the largest rose growers in the country has made him fonder of paying a little extra for roses in pots to plant in late winter or early spring to have a beautiful garden by summer.

    “One of the biggest mistakes people make is growing roses where they don’t want to be,” says Bifano. “You may see in a catalog that a variety can take some shade, but that’s not ideal for any of them. Roses like full sun, and why not put them in the ideal spot instead of an okay one? The number one rule for me is: Wherever you put them, put them in an area with great sun and great air circulation. It’s all about location.”

    Location isn’t just about sun exposure for Bifano, though. Location is also about an area where the soil and ground around your roses has been properly prepared. He says the secrets to great roses aren’t secrets at all. Sun exposure, good drainage and air circulation, great soil, and the ability to have them well-watered will reward you with beautiful blooms.

    Opt for modern rose varieties for your best chance at success.

    “Steer away from the varieties your grandma grew,” says Bifano. “One of the best things I can tell you is to do your research and purchase roses that have been purchased more recently—in the last 10 or so years. They are becoming more fragrant and hybridized for disease resistance.”

    Bifano explains that as gardening has slipped away as the number one pastime in America in light of screens and streaming services, hybridizers have really listened to the desires and needs of the public to create new varieties that are easy to grow and maintain to keep people interested. He cites Tom Carruth, Christian Beddard, and the House of Meilland as several companies that make exciting offerings that are easy to grow, produce beautiful blooms, and fit easily into the landscape.

    Roses enjoy tea time and happy hour too.

    oprah winfrey rose garden

    Victoria Pearson

    Roses to give an additional note of fragrance under the arbor at Oprah

    Bifano is famous across Southern California for his rose “cocktail” to keep the blooms at their best. He combines alfalfa meal, chicken manure, worm castings, cottonseed meal, and fish meal to offer well-rounded nutrition to his blooms.

    “Locally, people know that the ‘Dan Bifano cocktail’ is available at Farm Supply in Santa Barbara, and I use it on my gardens in spring and in fall because we have a long period of blooms,” he says. “It’s an all-organic mix that goes into the soil and feeds it, which turns around and produces beneficials, like earthworms that end up feeding the roses. That’s my number one fertilizer, as it’s slow-release and lasts a long time.” He says you can’t go wrong when making your own, unless the ingredients are too salty or hot, and you can place a portion of your mixture around each rose and then cover them with a fine, dark mulch or a great compost to score master-rosarian-level blooms.

    Bifano is also known for his “compost tea” that he feeds his rose garden in the warmer months. He applies a mixture of aerated, live compost materials weekly throughout his rose garden in the mid-t0-late spring. He supplements with anything “liquid or granular that’s organic” as often as it feels possible for him in the summertime.

    Mighty Plant Organic Instant Compost Tea

    Organic Instant Compost Tea

    Read your roses to know how to prune them.

    “I’ll see someone occasionally in Santa Barbara who has pruned down their rose bushes to four or eight inches, and I think that they must be from Detroit,” Bifano says. “Roses in other areas have to be winter-protected and have a lot of dieback, but where we live, roses have a hard time actually being dormant. You need to figure out what yours need for the area you live in.”

    Bifano advises “reading your roses” to determine the height they need to be in your particular region. He says if you have a tall rose, like a Queen Elizabeth, be sure to prune high so they don’t expend all their energy to get back tall again, and be sure to keep roses that naturally grow shorter pruned low so they can best obtain the nutrients they need.

    “I don’t usually need to prune low; I prune what I consider to be high,” he says. “I usually prune three to four feet high on a single cane that doesn’t have too many laterals, removing as much old and non-productive growth as I can to make room for new, strong growth.”

    Terrain Carbon Steel Pruners

    Terrain Carbon Steel Pruners

    Take advantage of local expertise to choose the right roses for your garden.

    Bifano is involved with many public gardens and rose societies, and says that those seeking advice on which varieties to grow in their particular area should seek out local garden or rose society chapters and public gardens.

    “In most of the country, there are American Rose Society chapters locally, so I would see if you have a society in your area. They would love to bring you in and teach you all about roses,” he says. “Go to a local rose garden and see what does well there. If it’s doing well in a public garden, it will do well in your home, because you’ll be able to give them more attention. Seeking out local options will help you figure out the best roses for your home.”

    Where to Shop for Roses

    Iceberg White floribunda rose plant
    Direct Gardening Iceberg White floribunda rose plant
    Reminiscent Pink rose plant
    Proven Winners Reminiscent Pink rose plant
    Dick Clark grandiflora rose plant
    Spring Hill Nurseries Dick Clark grandiflora rose plant
    Orange At Last rose plant
    Proven Winners Orange At Last rose plant
    Grace N' Grit bicolor rose plant
    Monrovia Grace N’ Grit bicolor rose plant
    Oso Easy Ice Bay rose plant
    Proven Winners Oso Easy Ice Bay rose plant
    Lettermark

    Lauren Wicks is a freelance writer and editor who covers all things lifestyle and luxury, with an emphasis on interior design and travel. Lauren began her career in lifestyle journalism as a Dotdash Meredith digital editorial fellow with Cooking Light, then worked as a digital editor for EatingWell and VERANDA before venturing out on her own in 2022. She has been writing for nationally renowned lifestyle publications for six years and has also written for several U.K.-based travel and interior design brands. Lauren lives in Birmingham, Alabama with her husband and son and enjoys experimenting in the kitchen, traveling, and spending time outdoors with her family in her free time.

    Continue Reading