Category: 6. Sports

  • Rouda Alserkal on the pressures of being a 16-year-old chess grandmaster

    Rouda Alserkal on the pressures of being a 16-year-old chess grandmaster

    By Luke Tyson

    Rouda Alserkal on the pressures of being a 16-year-old chess grandmaster

    Aug 28 – Last November, in round eight of the Arab Women’s Chess Championship, Abu Dhabi-raised chess player Rouda Alserkal had a realization. If she won the match, she’d earn enough points to be named a Woman Grandmaster — the first from her country, and the entire Gulf region. Spoiler alert: she did. At only 15, Alserkal etched her name into chess history, becoming a symbol of possibility for young Emirati women in a sport long dominated by men.

    Speaking with Reuters from her home chess club in Abu Dhabi, fresh off international tournament appearances in Norway and Romania, Alserkal gets real about the pressures of representing a country, a culture and a gender on the international sporting stage. “I’ve traveled to over 35 countries to play chess,” she says before a young girl approaches to request a selfie — and to show Alserkal that she had chosen her image for her phone background.

    The following conversation has been edited for length and clarity.

    You first started playing chess at four years old, and you were originally turned away from a chess club for being too young. How did that moment shape you?

    I used to play all the time with my mom, my dad, my sisters. I was begging my mom: “Mom, please take me to a chess club, please take me to a chess club.” I just wanted to play chess, you know?

    Two weeks later, because I was being pretty annoying, she found this chess club. She signed me up there, and they were like, sorry, we can’t accept her, because the minimum age back then was six years old. We talked to the coaches there, to the management, and they were like, so sorry, she’s too young.

    Then my first coach, Hisham Al-Argha, a Syrian player, he was like, okay, I’m going to give her a chance. I started playing with him, and when I moved the knight, he immediately accepted me. Usually kids, when they first join the chess club, it takes them a while to learn how to move the piece because it has a very complicated movement. And I’m really glad my first coach, Hisham, decided to give me that chance.

    How long did it take you to start playing seriously?

    I joined the Chess Club in December 2013. And my coach was like, okay, so Rouda, go play with this girl. And the girl was like: “What are you doing? You can’t move two pieces at once!”

    But later on, I was playing, I was beating the girls from our chess club. The club decided to give me a chance to go play in the Asian Championship when I was four years old. And luckily, I was able to take the bronze medal in the Asian Championship. Then, a couple of months later, I played in the Asian Schools Championship, and I took first place there.

    Becoming a serious chess competitor at such a young age, what were the greatest sacrifices you had to make? Were they worth it?

    I had to sacrifice a part of my childhood, because I wasn’t always at school. I didn’t have time to have fun, go out with my friends. I was missing out on so many family events, friends’ stuff, because I was always traveling, training, playing chess.

    Of course, it seems fun that I’m always traveling, but it’s not as easy as it sounds. There’s a lot of pressure. I was five years old, pressured from the chess club, family, federation. They were expecting a lot from me. But I don’t regret it. Not one bit. I’m very happy that I chose this path.

    What is it like balancing your different identities as a teenager, in high school, and then on the other hand, a Woman Grandmaster?

    I’m two different people. At school I’m a different person; at chess I’m a different person. I know when to have fun; I know when training is serious. I just keep things very balanced. And when I go to tournaments and win and come back to school, I just pretend like nothing happened. Even my teachers, they’re just like: “Good job, Rouda! I need you to submit this assignment.”

    What is your style like as a player?

    I think I’m a very attacking player. I love tactics. I love calculating. But chess is all about balance. You should know when to attack, when to defend. Personally, I think I’m very good at defending bad positions. But I love tactics. I don’t think I’m a very positional player. I like playing openings that are going to lead me to some very crazy, complicated positions where everything is hanging.

    What is your training regimen these days?

    During school days, I train like three and a half hours, maybe four hours. During vacation, I would say my entire day is chess. I do take some breaks, but I’m always playing tournaments, always with my coach training at the chess club, always with my friends. Even when I’m at home, I always play on Chess.com. I search for some tactics. At some point I’m going to start dreaming about chess.

    During training, we mainly focus on my weaknesses. For example, I just came back from a tournament and my coach noticed that I’m having some troubles with positional chess. So, he can give me a very positional game by, let’s say, Magnus Carlsen, and we analyze this game.

    Do you think you’re more of a theory player or an intuitive player?

    I’m more of an intuitive player. I think I have a very good memory when it comes to chess, but I like using my intuition more because I trust myself. I’ve played for 11 years now. When I know that my opponent did something wrong in the position, when I know that I have a good move in the position, I just have a feeling about it. This is why sometimes my coach says that I’m better at playing rapid chess. I just trust my intuition more and just go with the flow.

    You became a Woman Grandmaster at fifteen-years-old. You were the first in the UAE and in the entire Gulf region. What does that title mean to you — not just as a chess player, but as a young Emirati woman?

    Obviously, with the title comes a lot of responsibility. This means I have to train 10 times harder, I have to keep up the grind. I have more goals to achieve, more tournaments to win, and more rating to gain. Of course, it’s very stressful. Especially when I go to big tournaments, like the World Championship. Recently, I was playing the World Cup, and I was the only Emirati who was playing there.

    How do you handle that pressure? I try to just remind myself that I’m playing chess for myself because I love chess. I’m not playing chess for anyone .

    What is it like being a young woman in a sport traditionally dominated by men?

    People are always going to say something. I remember there was this post about me, congratulating me for being the first woman grandmaster from the UAE. And I was looking at the comments and everyone was talking about everything else about me, not the chess. I’m putting my best into this game and people just can’t see it and they’re just focusing on everything else: my looks, the fact that I don’t wear a hijab.

    This is not what I’m trying to show the media. I’m trying to show them that I’m an Emirati woman; I’m a 16-year-old, and I have accomplished a lot. I’ve made a name for myself. People are just focusing on the wrong stuff, and this is never going to stop, obviously. I just have to ignore it completely and focus on what’s important, which is me playing chess.

    Through all that noise, it’s clear you’re breaking boundaries in the sport. Talking to the kids around the club, they think you walk on water. What is it like being able to inspire other kids in the UAE, and other young women, to play chess?

    When I first joined the chess club, there weren’t a lot of people. But later on, I think when I first started winning, so many kids started joining. And I remember, I would be walking around and people were like: Oh, you’re Rouda. Oh, I’ve heard a lot about you. We joined the chess club because we wanted to see you.

    This means a lot to me, it makes me really proud. I just really hope that we can see more UAE players, UAE women, more talents, more tournaments. It’s such an honor. I’m really happy that many kids look up to me, many girls look up to me. But as I said, it can be very stressful sometimes, trying to just give the perfect picture. Because no one’s perfect; everyone has their flaws.

    What comes next for you?

    I’m planning on winning more world championships. The World Youth Championship is coming soon in October in Albania, and I’m going to work really hard to at least take top three.

    I have to ask: I know you’ve seen

    The Queen’s Gambit

    . What did they get right? What did they get wrong?

    You know, there were some parts that were unrealistic, but the parts that I liked were that they were showing Beth’s dark side. No one really shows the dark side. I really like that they just showed, behind the scenes, how dark her life was. And although she was going through a lot, she was still doing well in chess.

    This made me really like the show. I continued watching the show because of it. And the fact that she started playing chess and it was just all men’s tournaments, and she was the only woman who was playing. I really liked that. It made me very proud as a woman.

    This article was generated from an automated news agency feed without modifications to text.

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  • FIFAe Partners with Lenovo to Power FIFAe Finals with High-Performance Lenovo Legion Gaming Technology

    FIFAe Partners with Lenovo to Power FIFAe Finals with High-Performance Lenovo Legion Gaming Technology

    • FIFAe will use Lenovo’s cutting-edge Legion gaming devices at its competitions
    • FIFAe Finals 2025 confirmed for 10–19 December in Riyadh, Saudi Arabia
    • The world’s top national teams to compete across three competitions at the FIFAe Finals 2025

    FIFAe has confirmed that Lenovo’s Legion gaming technology will be used at its pinnacle competition in 2025, with the world’s #1 PC manufacturer partnering with the world’s #1 football esports competition to support elite players and national teams across all competitions with high-performance devices built for industry-leading esports events.

    Lenovo’s high-performance Legion gaming devices will be used at FIFAe’s pinnacle event of the year – the FIFAe Finals 2025, supporting elite gameplay, competition integrity, and immersive performance across all tournament environments, and setting the standard for the next generation of football esports players.

    Lenovo’s Legion Tower 7i, Legion gaming monitors, mice, keyboards, accessories and other Lenovo devices will be used by athletes as well as FIFAe presenters and staff alike to power one of the largest esports competitions in the world.

    The partnership between FIFAe and Lenovo is part of the company’s wider collaboration with FIFA, which includes supporting the FIFA Club World Cup 2025™, the FIFA World Cup 2026™ and the FIFA Women’s World Cup 2027™ through the delivery of advanced technology and infrastructure. Across these events, Lenovo is providing smart devices, AI-driven solutions, and data center services that enhance operations, broadcasting, and fan engagement on a global scale.

    The FIFAe Finals 2025 will take place from 10 to 19 December in Riyadh, Saudi Arabia, and will feature the FIFAe World Cup™ featuring Rocket League, the FIFAe World Cup™ featuring eFootball™ on console, and the FIFAe World Cup™ featuring eFootball™ on mobile. The tournaments will bring together the top-performing national teams from across the globe to compete for three world titles in their respective disciplines.

    Following a record-breaking 2024 season, which delivered the most viewed sports simulation event of the year by peak viewers, FIFAe continues to expand its global ecosystem for football esports.

    This year’s competitions will feature an extended open qualification process, providing more FIFA Member Associations than ever before the opportunity to compete at the highest level.

    For further information, visit FIFA.GG

    About Lenovo

    Lenovo is a US$69 billion revenue global technology powerhouse, ranked #196 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY). To find out more visit https://www.lenovo.com, and read about the latest news via our StoryHub.

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  • Waseem wants Pakistan to become the boxing hub in Asia

    Waseem wants Pakistan to become the boxing hub in Asia


    KARACHI:

    One of Pakistan’s most successful athletes, boxer Muhammad ‘Falcon’ Waseem will take on Thailand’s Jakrawut Majungoen in his World Boxing Association (WBA) gold world title defence in Lahore.

    The two-time World Boxing Council silver champion has an impeccable professional record of 14 wins with 10 knockouts in his 16 professional bouts.

    He will be taking on the seasoned Majungoen on November 29.

    “It is going to be one of the toughest bouts because Majungoen is a really good boxer, and his record is very impressive,” Waseem told The Express Tribune. “He has more professional bouts under his belt, 49 of them, and he has 28 knockouts, and only lost fights, so I am excited for the challenge.

    “I want to do everything in my power in the ring to win, it is about my honour, especially now that we are getting to host this title defence bout in Pakistan.”

    The 2010 World Games gold medallist won his WBA gold title in bantamweight, compared to flyweight.

    He is more comfortable with his natural weight in the former category, while he has competed in flyweight in most of his professional and amateur bouts.

    In May, he pulled off the most impressive feat of hosting the country’s biggest professional boxing event during the time when Pakistan and India were engaged in a war.

    Waseem has been connected with the WBA, one of the four recognized professional boxing regulatory bodies in the world, and he hosted the event with several international stars and big names in boxing who visited Quetta.

    It was, after all, Waseem’s biggest dream to have his international title bout in his hometown, Quetta.

    The success of his last event, in which he knocked out Venezuela’s Wiston Orono in the ninth round to lift the WBA gold bantamweight title, has been recognized and has shifted the perspective of the political and governmental power, too.

    Punjab Govt to help Waseem host title defence bout

    Waseem believes the help from Chief Minister Balochistan and DHA Quetta was crucial for him when it came to security and venue arrangements for his last bout on May 10.

    This time, the Chief Minister of Punjab and the government are welcoming him like never before.

    Waseem’s coach, Danny Vaughan, and manager Chris Glover also held a press conference earlier this month where they spoke about Waseem’s chances of retaining his title.

    “This time we are moving our event to Lahore, and I am so glad with the support I am receiving from the government, this bout will be bigger and better,” explained the 2010 Commonwealth Games gold medallist.

    But his dream now, after competing in Quetta, is to make Pakistan the hub of boxing in the region.

    In the November bout, Waseem is looking to invite boxing greats like Roy Jones Jr, Canelo Alvarez, Muhammad Ali’s grandson Nico Ali Walsh, among others, to help attract the attention of the international and local audience alike.

    “My aim now is bigger than myself; it really is to make Pakistan synonymous with boxing.

    “I want people abroad to hear the name of our country and think about boxing. I am working with WBA as well to help them establish their regional headquarters in Pakistan. We have so much talent.

    “There are so many boxers who can win accolades for Pakistan; we can win world titles after world titles with the kind of talent we have, but we need to provide pathways and opportunities along with facilities to them.

    “Here, I am going to be using my platform and everything I have to help hone this talent and make Pakistan a major power in the boxing world.”

    Training in Liverpool

    Waseem added that this plan to train for the all-important November bout includes training in Liverpool with Vaughan.

    “I have started my diet and I am preparing myself for an intense training schedule,” said Waseem. “I will be leaving for Liverpool, UK, mid-September, and I know the 12 weeks from there will be very tough, both mentally and physically.

    “When I am in Pakistan, I train on my own, keeping myself in shape and conditioned so when I pick up the training for the bout, I am ready for that intense regimen for the big fight.”

     

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  • What is UK Sport’s Athlete Creator Club, and how does it work?

    What is UK Sport’s Athlete Creator Club, and how does it work?

    Unless you’re Ilona Maher, Simone Biles or Tom Daley, Olympic athletes’ social media reach can be limited unless reaching those glorified heights of visibility achieved by the rugby player, gymnast and diver.

    So, in a crowded online space, how do emerging athletes grab the attention of fans both in their own sport and beyond?

    UK Sport, a government-funded high-performance sports agency, has come up with an idea to promote the profiles of those in the early stages of their careers via an Athlete Creator Club.

    Launched in July, the idea is to work with a select number of Olympic and Paralympic athletes to help them create consistent, creative, and authentic content for fans of their sport and beyond.

    Creative studio Weirdo have been engaged to help with the pilot programme that will help the athletes experiment with content creation and profile building by telling their own story in their own voice.

    Guiding them will be ‘The Playbook’, a how-to guide for using social media effectively and staying safe online, which has also been distributed to the more than 1,000 elite Olympic and Paralympic athletes that UK Sport funds.

    The six athletes who have been picked for the initiative are Liam Kirk (ice hockey), Ruth Mwandumba (sport shooting), Phoebe Paterson-Pine (Para archery), Abi Martin (artistic gymnastics), Emily Campbell (weightlifting) and Zac Shaw (Para athletics).

    “The Athlete Creator Club will allow me to connect with others and learn new creative techniques, whilst offering a fantastic opportunity to showcase the world of target shooting and to promote diversity within our sport, which is super important to me,” said Mwandumba, who has an additional aspect to her journey.

    “As a new mother to twin girls, I also see this as a chance to share my journey and demonstrate that it’s entirely possible to pursue a professional athletic career while embracing motherhood.”

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  • UEFA Champions League final kick-off moves to 18:00CET as of 2025/26 season – UEFA.com

    1. UEFA Champions League final kick-off moves to 18:00CET as of 2025/26 season  UEFA.com
    2. 2026 UEFA Champions League final: Puskás Aréna  UEFA.com
    3. UEFA make big announcement on Champions League final just hours before draw  The Mirror
    4. Official: 2026 Champions League Final kick-off time changed  Football Italia
    5. Champions League final kicking off earlier to help fans, families and host cities  thederrick.com

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  • Meet Slim Jesus: Finland’s young x-factor, Miikka Muurinen

    Meet Slim Jesus: Finland’s young x-factor, Miikka Muurinen

    The official EuroBasket app

    TAMPERE (Finland) – All eyes are on Lauri Markkanen when it comes to Finland’s hopes at FIBA EuroBasket 2025, but there’s a new name stealing some of the headlines.

    During the critical periods of the fourth quarter in Finland’s gritty 93-90 win over Sweden on the opening day, it was a fresh-faced and emerging talent making his mark: Miikka Muurinen, aka ‘Slim Jesus’.

    “I’m just a confident guy. I want to be the best in everything that I do.”

    Miikka Muurinen

    At only 18 years old, Muurinen is the youngest player in the tournament, but has already captured the hearts of Finnish supporters with his loud demeanor and confident approach – living up to his moniker.

    “That’s just who I am as a person,” Muurinen said. “I’m just a confident guy. It’s how I’ve lived my life – with confidence. I just want to be the best in everything that I do.”

    Check these out

    Markkanen scores 28 as Finland hold off Sweden in tense battle

    Meet the tallest, shortest, oldest and youngest players at FIBA EuroBasket 2025

    With four minutes remaining in the fourth quarter and Sweden leading 79-75 on FIBA EuroBasket 2025 opening night, Finland’s head coach, Lassi Tuovi, decided that the team needed Muurinen’s confidence and energy on the floor.

    Muurinen’s impact on the game was instantaneous. It started with a key rebound following a miss inside from Pelle Larsson, which was followed a minute later by him scoring under the basket off his own missed three-pointer.

    The Tampere Deck Arena then rose in unison as on their next possession, Slim Jesus soared for the two-handed slam. In just two minutes, Finland’s four-point deficit became an 82-79 lead.

    “Everyone has seen that he is an x-factor, lighting things up, and that’s what we needed in that moment,” Tuovi said of Muurinen.

    “We needed [a] lift, and definitely he did the job, but I think that’s typical in a close game that somebody is going to do something, so then others will follow, some will make shots. Miikka was bringing that good energy.”

    Muurinen added: “I wasn’t thinking about the score at the time, I just wanted to go out there and help my team, do whatever I could.

    “I got the energy from the crowd, and the teammates got their second wind at that point too. It was wild out there, but so much fun. I’m glad I could do something, anything.”

    “He’s just getting started.”

    Lauri Markkanen on Miikka Muurinen.

    Muurinen made his senior tournament debut with the Susijengi at the FIBA Olympic Qualifying Tournament 2024 in Valencia, Spain, less than 12 months after a dominant showing at FIBA U16 EuroBasket 2023 with 16.9 points per game.

    The Jarvenpaa native is attracting plenty of college interest in the US, and has now emulated his father Kimmo Muurinen in playing at EuroBasket.

    The father-and-son duo have another thing in common: they both had Sasu Salin as a teammate.

    Kimmo Muurinen played in the 2011 and 2013 editions

    Salin said of the teenage sensation: “Him and Lauri have a little bit of the same mindset, but Lauri kept it quiet; he just did a job. Miikka, not so much, but he carries himself in a way that’s good. He seems like he’s willing to learn.

    “He’s a bit of a loudmouth, the dude likes to talk, but what’s good for him is when we’re on the court, I don’t think he’s afraid of anything.”

    It didn’t take long for Muurinen to come up in a big way on EuroBasket debut.

    And, while it was Markkanen who took TCL Player of the Game honors with 28 points and 6 rebounds in the win, to the delight of the passionate crowd of 11,865, the Wolfpack leader was impressed with their young prodigy.

    “He was great, he performed at a time when we needed him,” Markkanen said.

    “I’m looking forward to obviously being part of his career and journey, but I’m excited to see what he can achieve throughout. He’s just getting started.”

    We’re excited, too, and the basketball world will be watching closely to see what Muurinen does next.

    FIBA

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  • Sunderland v Brentford team news update: Henderson, Janelt, Maghoma and Nunes

    Sunderland v Brentford team news update: Henderson, Janelt, Maghoma and Nunes

    Brentford has issued an update on Jordan Henderson, Vitaly Janelt, Paris Maghoma and Gustavo Nunes ahead of Saturday’s Premier League game against Sunderland.

    The Bees travel to Stadium of Light following back-to-back victories over Aston Villa and Bournemouth.

    Jordan Henderson, absent for Tuesday’s 2-0 win on the south coast, has trained fully this week.

    The midfielder came through the Aston Villa game well and there are no concerns about his fitness.

    Vitaly Janelt has rejoined team training. He will continue to train over the coming weeks until he is available for selection.

    Gustavo Nunes is progressing well. The forward is back on the grass but not yet ready to train with the squad.

    Paris Maghoma completed a positive week of training with the squad. The midfielder still has to build his fitness having missed pre-season training.

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  • The 2025 Dutch Grand Prix – presented by OKX

    The 2025 Dutch Grand Prix – presented by OKX

    Why we love the Dutch Grand Prix

    We’re obsessed with the banked corners at Zandvoort.

    Our counterparts at Arrow McLaren are no strangers to banked corners, which are commonplace in the NTT INDYCAR SERIES, where they regularly race on oval tracks, but they’re a rarity in modern F1, where we race on a combination of road courses and city tracks.

    Zandvoort is unique in this aspect, presenting drivers with a different set of challenges to tackle. The Dutch circuit’s banking peaks in two places, firstly at Turn 3 and then again at the final corner, both of which are around 18 degrees – roughly double that of the banking at the Indianapolis Motor Speedway.

     

    Banked corners are interesting in part because they change F1’s traditional racing line, providing drivers with different options: they could take a tighter apex or run higher up the banking to carry more speed.

    It also increases the stress on the tyres. F1 cars are designed to race on relatively flat circuits, and their tyres are purposefully devised to degrade over the course of a race. The higher forces when racing on banked corners not only increase tyre wear but also spread it unevenly, given that the car is cornering at an angle.

    Additionally, drivers have to contend with higher vertical G-forces on entry and exit. This not only impacts them physically but also means braking points, steering, and balance are harder to judge and makes mistakes harder to correct due to the extra forces on them.

    It also poses various setup questions for the team, as the banking requires more downforce than the narrow and winding sections of the circuit – and teams can’t have both.


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  • Abdullah Iqbal’s Card Gets Major Upgrade in FC 26

    Abdullah Iqbal’s Card Gets Major Upgrade in FC 26

    Pakistani football fans, rejoice! Rising star Abdullah Iqbal, now anchoring the defense at Sweden’s Mjällby AIF, has reportedly received a solid boost in his EA Sports FC 26 card, according to the latest leaks. And yes, that silver design now carries more than just style—it carries improvements.

    The 23-year-old has become one of the most influential Pakistani footballers in Europe, and his in‑game ratings reflect his status as a defensive wall.

    Abdullah Iqbal’s FC 26 card now sports a 67 overall, a healthy rise from the 64 seen in FC 25—proof that defenders in the pixel world don’t go unnoticed. His potential has also been bumped, signaling big things ahead both in‑game and in reality.

    His Speed, Passing, Shooting, Dribbling, Defending, and Physical stats have all improved, and he also boasts two‑star skill moves and a three‑star weak foot. That means he’s not just a towering left‑footed center‑back—he’s one who can chase down strikers, win headers, and still stand firm in tackles.

    His medium/high work rate also makes him a perfect card for career mode.

    Abdullah Iqbal’s improved card isn’t just a trophy in FC 26 career mode; it’s a digital stamp of recognition for a player breaking barriers abroad. It’s like seeing your country’s hero become a main character in a global video game featuring some of the best footballers on the planet.

    Easah Suliman, Otis Khan, Yousuf Butt, and Zesh Rehman have all featured in FC/FIFA games before, but this one carries special significance.

    While many young footballers from this part of the world get overlooked, Iqbal’s rise, both in real leagues and in his virtual counterpart, shows what happens when talent meets perseverance.

    So when you eventually fire up FC 26, slot him in—because defenders with pace, power, and promise are always a win.


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  • Records, growth and unforgettable moments – the 2025 Formula 1 season so far

    Records, growth and unforgettable moments – the 2025 Formula 1 season so far

    The first half of the 2025 Formula 1 season has delivered drama, innovation and record-breaking achievements, both on and off the track.

    From thrilling wheel-to-wheel racing and sold-out Grands Prix to the global success of F1 The Movie and ground-breaking activations, the sport continues to accelerate into an exciting new era.

    As the sport returns from the summer break, refreshed and raring to go racing once again, let’s look at some of the highlights from the season so far.

    A historic start — F1 75 Live at The O2

    The 2025 season began with a spectacular celebration of Formula 1’s 75th anniversary at London’s O2 Arena – F1 75 Live.

    Tickets sold out in just 20 minutes, as the event brought together all 10 F1 teams – for the first time ever – to unveil their liveries ahead of the new campaign. 16,000 fans enjoyed an incredible evening that combined the glamour of Formula 1 with world-class entertainment, featuring performances from global music stars such as mgk, Take That, Tems, Kane Brown and Brian Tyler’s Are We Dreaming.

    The response to the event was phenomenal and helped the sport reach new audiences. Live broadcast coverage from 42 broadcast partners spanned 37 territories across the world, while 7.5 million viewers tuned in across Formula 1’s social channels.

    The F1 YouTube livestream alone, watched in 211 territories, was the most successful in the channel’s history – setting a new record with over twice as many views as the previous best performing stream.

    Box office success — F1 The Movie

    June saw the global release of F1 The Movie, which has become the largest-grossing sports film of all time and the highest-grossing Apple film to date, surpassing $600 million at the box office.

    Directed by Joe Kosinski and starring Brad Pitt, the movie – Pitt’s highest grossing film – has been praised for its authenticity, earning a 97% audience score on Rotten Tomatoes and an ‘A’ CinemaScore rating.

    The production captured over 185 hours of footage at iconic circuits during actual Grand Prix weekends and was supported by more than 1,900 crew members – with roughly 400 members of the crew at each event.

    More than 2,000 hours of F1 broadcast footage was recorded for the movie, which saw New York’s Times Square transformed into a Formula 1 showcase for its world premiere in front of huge crowds. The European premiere in London’s Leicester Square followed a week later, with both events attracting Hollywood icons, A-list celebrities, award-winning global music stars and, of course, F1 superstars.

    Record-breaking race attendance

    Fan enthusiasm to attend a Grand Prix has reached unprecedented levels, with 3.9 million fans attending the first 14 races of 2025 – the highest mid-season total in Formula 1 history.

    Eleven events sold out completely, with six setting new attendance records. Silverstone and Albert Park drew crowds of 500,000 and 465,000 people respectively, while Belgium, Canada, Spain and Austria also recorded attendances exceeding 300,000.

    Digital and social media growth

    Formula 1’s digital footprint has continued to expand, particularly among younger audiences, with the sport’s social media following growing to 107.6 million — a 21% increase year-on-year, and up from 18.7 million in 2018.

    Fans continue to watch race weekend action after events, with YouTube views for highlights climbing by 30%. The Australian Grand Prix highlights alone attracted 13 million views within the first week, making it the second largest audience on the channel after the Abu Dhabi 2021 season finale.

    More time is also being spent on F1.com and the official Formula 1 app, with total content views up 17% compared to last year.

    TV viewership on the rise

    Television audiences have remained strong across key markets, with 13 of the 14 races recording year-on-year growth in live viewership.

    The season-opening Australian Grand Prix weekend had over 60 million cumulative linear TV viewers worldwide, while in the United States, live race viewership is up 23% vs. the 2024 season average – the Miami Sprint also setting a new viewership record since the format was introduced in 2021.

    Twelve of the 14 races this season have seen year-over-year viewership growth on ESPN in the US, with seven of them setting event viewership records. The broadcaster has also seen a 14% increase in its younger demographic (between 18-49) in comparison to 2024.

    Media rights extensions

    The growing global appeal of F1 has resulted in several extensions and agreements with broadcast partners around the world.

    Tencent were renewed as the broadcaster for Formula 1 in mainland China, while there was a long-term extension agreed with Bell Media in Canada and Globo was confirmed as the Brazilian broadcaster from 2026.

    A growing global fanbase

    Formula 1 now boasts a global fanbase of 827 million, cementing its position as the world’s most popular annual sporting series with a year-on-year increase of 12% – and a 63% increase compared to 2018.

    The fanbase is becoming younger and more diverse too, with 43% of fans now under the age of 35 – a growth of 51 million year-on-year – and female representation rising to 42%, up from 37% in 2018.

    Interest in F1 continues to grow in heritage markets such as the UK (+24%), Italy (12%) and Brazil (+9%), and in growth markets including the US and China where interest has surged by 11% and 39% respectively.

    The United States fanbase, supported by three unique races, has reached 52 million and is the largest F1 market for YouTube viewership (135 million) and social media followers (5.8 million), with social followers up 26% year-on-year.

    Meanwhile, a sold-out Chinese Grand Prix weekend saw 220,000 fans attend earlier this year — up 9% vs. 2024 — as China reached over 221 million claimed F1 fans, up +39% year-on-year. Over half have started following the sport in the last five years, while 46% are female and 40% are aged between 16-34.

    New partnerships and activations

    F1 holds an increasing number of prestigious partnerships, specialising in a wide variety of sectors and appealing to markets across the world, that has more than doubled since 2020 – going from 12 to 27 partners in just five years.

    The first half of 2025 saw Formula 1 strengthen its commercial portfolio with major global brands. A 10-year deal began with luxury group LVMH, bringing Louis Vuitton, TAG Heuer and Moët Hennessy – and a range of their brands including, Moët & Chandon, Belvedere, Whispering Angel and Glenmorangie – into the sport.

    In May, PepsiCo joined as an Official Partner until 2030 with brands including Doritos and Sting Energy, plus Gatorade became the Official Partner of F1 Sprint. Disney’s Mickey & Friends also announced a partnership set to begin in 2026.

    At the start of the year, Michelin-starred chef Gordon Ramsay became a partner of the sport, delivering a world-class culinary experience in F1 Garage across 10 Grands Prix this year. Barilla, the world’s biggest pasta producer, also became the Official Pasta Partner at the Bahrain Grand Prix.

    Elsewhere, multi-national lottery-led entertainment company Allwyn became an Official Partner in a multi-year deal, PwC signed up as the sport’s Official Consulting Partner and ALT Sports Data became the Official Betting Data Supplier, while MSC Cruises agreed a partnership extension until 2030.

    There was a host of innovative partner activations that captured global attention too. At the Miami Grand Prix, for example, the Drivers’ Parade featured 10 life-sized LEGO F1 cars, each built from nearly 400,000 bricks and capable of reaching 20 kph, driven – or, more accurately, raced – by the F1 drivers.

    The activation received an incredible reception from media, fans, and the drivers themselves, becoming the most viewed partner content on TikTok, Instagram and Facebook ever.

    The British Grand Prix also saw LEGO-designed trophies presented on the podium, celebrating the sport’s 75th anniversary, while other highlights included Barilla’s culinary showcase with Massimo Bottura – holder of three Michelin stars and a green Michelin star – in Bahrain, and Qatar Airways’ pop-up barbershop with celebrity hair stylist Sheldon Edwards (HD Cutz) at Silverstone.

    F1 ACADEMY announced multiple new partnerships too, as it continues to grow. TAG Heuer became the series’ first ever Official Timekeeper, while TeamViewer, More than Equal, Wella Company and PepsiCo’s Gatorade also partnered with the all-female series.

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