September 3 2025, 11:57 am | BY Ricki Green | No Comments
Each week Bestads showcases standout global advertising work as reviewed by an esteemed international creative director or team. This week’s best TV ad is Apple iPhone 16 Pro’s ‘No Frame Missed‘ via TBWAMedia Arts Lab, LATAM.
The ad was selected by Neil Walker-Wells, Chief Creative Officer at not so secret in Toronto.
“We’re used to Apple demonstrating the benefit or utility of a single feature with exceptional creativity, and traditionally that’s been with a very contemporary, arty, energetic or humorous tone and execution,” says Walker-Wells. “This piece is distinctly different, and I honestly didn’t think I’d see them take such an emotional, issue-based approach to showing off their camera stabilisation. It’s a compelling foray into an emotional space for their shot on iPhone production approach. We’re all talking about humanity in advertising at the moment, well here you go.”
In its latest campaign, Apple brings a deeply human lens to the power of accessibility. ‘No Frame Missed’ from TBWAMedia Arts Lab, LATAM is a moving, docu-style showcase of how the iPhone 16 Pro’s Action Mode and built-in accessibility features are enabling people with Parkinson’s disease to reclaim their creative voice – one frame at a time. Directed by Renato Amoroso, the film captures the intimate stories of four individuals navigating life with Parkinson’s, showing how technology designed for everyone can be transformative for some.
The middle child of the Wahoo ELEMNT family, the Roam, has been updated following the release of the SIZEABLE Ace earlier in the year. The Roam 3, launched alongside the Bolt 3, has been upgraded to the new software system, also sporting a new form factor and screen.
The beauty of the Roam V2 was the simplicity it brought along with a deep feature set, detailed maps and intuitive operation. However, the lack of a touchscreen was a black mark against its peers in the same price range.
The new Wahoo ELEMNT Roam 3 sees the addition of a touch screen, an updated user interface, a speaker and more. Let’s dive in.
A size comparison of two generations of the Wahoo family. Staring from the left we have the Bolt V2, Bolt 3, Roam V2, Roam 3, and Ace.
What’s new on the Wahoo ELEMNT Roam 3?
While Wahoo has made some adjustments to the form factor and packaging, the big headlines here are the touchscreen and the new operating system.
The display sees the same transflective thin-film transistor, colour touch screen as the ELEMNT Ace. This not only brings with it the ability to touch, swipe and tap your way around the device, but also bumps display colours from 64 to 16 million. This is most noticeable on the map pages, but it also gives some of the colour-coded data fields a bit of extra POP!
With that said, the anti-glare coating, combined with the new screen, does make the display seem like it’s always a bit dim, and at the right angle in bright sunlight, it doesn’t match the Roam V2 for outright readability.
The form factor of the device has changed, substantially reducing the size of the bezel and eliminating the LEDs on the sides and top. Overall, it’s more compact, but the screen has actually gotten bigger, now measuring 2.8in. It’s also a touch heavier, now weighing 107g.
All new operating system
This new and improved screen has also allowed Wahoo to trickle the latest operating system from the ACE down to the Roam 3. You get the updated home screen allowing you to choose from different bike profiles, select routes and workouts and see how much juice all of your paired sensors and electronic drivetrain have remaining. That last one has come in handy several times, being able to clearly see that the battery in my GX Transmission drivetrain was dead before leaving the house.
Even with the addition of the touch screen, the bulk of the setup still takes place on your phone, though this generation of head units has migrated from the ELEMNT app to the Wahoo app.
Wahoo has incorporated quite a bit of the user experience we’ve become accustomed to with our smartphones into this new operating system. There is an always-on status bar at the top that displays the time, GPS, Wi-Fi and phone connection status and battery. A swipe from the top of the screen opens a control panel where you can adjust screen brightness, speaker volume, enable the screen lock and toggle things like notifications, custom alerts and the like.
During my time with the Roam 3 so far, I have encountered an inconsistent sync issue, where rides would sometimes upload to the app using just a Bluetooth connection, and at other times, it would require WiFi to transfer data. A bit of digging around online showed that I wasn’t the only one to experience this issue; however, after recommendations from Wahoo, unpairing, repairing, and reauthorising all of the third-party apps I use has solved the problem.
Just like on your phone a swipe down from the top of the screen brings up a control panel where you can adjust things like screen brightness, speaker volume, and toggle alerts on the device.
Many (myself included) raked Wahoo over the coals for not adding touchscreens to its previous generation of devices. Even with all the swippy-swipey-tippy-tappy interface, the Georgia-based outfit has retained all of the buttons, and they have some of the same functions as the previous computer. Despite the touchscreen, I’m so habituated to using the buttons on a Wahoo computer that I find myself reverting back to pressing them to navigate the device.
Wahoo has kept the zoom feature, where you can view more or fewer data fields by pressing the arrow buttons on the side. However, with the ability to create different ride profiles that show a unique set of metrics, this feature is arguably no longer a necessity.
With the completely new operating system, much of the setup still occurs through the companion app. However, Wahoo is migrating everyone from the ELEMNT app over to the main Wahoo app. This started with the ACE, as Wahoo realised maintaining and updating two apps when everything could be run through one wasn’t the best use of resources.
If you’re upgrading from one of Wahoo’s previous-generation computers, it’s nothing more than a minor inconvenience, and everything easily migrates across.
What’s inside the new Wahoo ELEMNT Roam V3?
Beyond the screen
Just like the Roam V2, the new headunit has access to GPS, GLONASS, BEIDOU, Galileo, and QZSS satellite constellations and also sees dual-band, multi-source GNSS connectivity.
What this means is that if the computer is struggling to triangulate your position due to mountains, steep canyon walls or heavy tree canopy interrupting the signal to one network, it can utilise the other satellites to fill the gaps.
There’s also a built-in barometric altimeter, compass and gyroscope, Bluetooth LE 5.0, ANT+, ANT+ FE-C and Wi-Fi Connectivity, and USB-C charging.
Battery life
Wahoo claims the battery lasts up to 25 hours. Obviously, there are numerous factors that come into play and affect how long a computer will last; however, after a 5-hour 45-minute ride with two Bluetooth sensors paired, navigation running, and the screen set to auto-brightness, it had dropped to 69% from a full charge.
With a bit of bar napkin math, that equates to 6.5% per hour, meaning at that rate the ELEMENT Roam would last 15.38 hours. Over the last dozen rides I’ve done, I’ve started with a fully charged battery and made note of the overall drain, and it’s been within one per cent of this figure. Wahoo doesn’t explicitly state what settings the 25-hour number was achieved with on the Roam. However, for the Ace, the brand noted you had to swap the screen brightness from auto to five second, which did make the math, math. Most people use bike computers with the screen on auto as it’s the default setting, so this roughly ~15-hour battery life is a more representative, real-world figure.
Following on from the ACE, the Roam 3 gets a speaker instead of a beeper. This allows for voice cues when following a route, and also enables a double-tap of the screen to ring a bike bell.
While the maps don’t display trail names, the computer will show them if you’re following a route.
Mapping and navigation
The new Roam doubles the memory to 64GB, meaning there is more room onboard for maps, which, following a recent update, have become even more detailed, including things like street names, points of interest, shops, and even Strava Segments if you have the right membership to the orange app. Wahoo has also added map layers so you can see as much detail as you want, without any extra clutter. Worldwide maps are available for download — though you need to be connected to Wi-Fi.
The mapping information is gleaned from OpenStreetMaps, which includes a surprising amount of singletrack — at least in Australia. That said, Wahoo hasn’t added trail names to the maps like it has street names. Other devices like the Hammerhead Karoo 3, which also takes its maps from OSM data does display trail names, so the info is available. We’re not sure why Wahoo hasn’t opted to include this on the map.
With that said, following a route, the turn-by-turn directions will give the name of the trail you’re meant to be following.
On the maps, despite the significant infusion of extra colours, Wahoo has still opted for dotted brown lines to denote singletrack. And just as with the ACE, if you are using Dark mode, it’s extremely difficult to see these lines on the map. We raised this with Wahoo when the ACE was launched, and a spokesperson says it was something they’d look to improve. Hopefully, a firmware update will be available soon.
While the brown dotted line showing MTB trails is alright on bright mode
…in dark mode it’s pretty difficult to make out until you zoom way in.
As you zoom in on the map, the definition of the mountain bike trails does improve in dark mode, though a more contrasting colour would be preferable. That said, it does provide more detail than the Bolt 3.
Routes can be created from pre-existing FIT, GPX, or TCX files, imported from a third-party app like Ride with GPS or Strava, or even by sharing a location from Apple Maps or Google Maps.
Like the Ace, the Roam 3 gets the Summit segments. As you approach a climb with a gradient of at least 3%, that is more than 250m long, the headunit swaps to a special screen showing a live colour-coded elevation profile along with select, customisable metrics.
This works whether you’re following a route or are free riding. It’s a feature we’re particularly fond of while exploring at trail networks we’re not super familiar with, as it allows you to see exactly how far you have to go on a climbing trail or just how long that nasty pinch on a fire road lasts.
Flow’s Verdict | Riding with the Wahoo ELEMNT Roam 3
The best bike computer is one that fades into the background after you’ve set it up, and so far, that’s precisely what Roam V3 has been. It just works. Once you’ve set up your screen and alerts, it does what it says on the tin, building on what these computers have done well. It’s not a revolution of ground-shaking features, but it’s definitely a solid evolution of the device.
Wahoo has granted my wish and downsized the ACE into a more manageable package. It’s essentially a smaller version of that computer, although it has eliminated the wind sensor, which isn’t a significant loss.
Since launch, Wahoo has released a number of big firmware updates that have upgraded the maps, certain features and privacy and security on the device.
The new firmware is pretty stable at this stage, since it was launched with the ACE last year. The UI is intuitive, and everything is where you expect it to be, with regular updates. Since the unit arrived, Wahoo has updated the maps, added a passcode security function and fixed the Google Maps routes function, among other things.
Being able to set up bike profiles is handy, so you don’t need to rely on the zoom to avoid dead data fields.
I prefer to have power metrics at the top of the screen so they are easily visible at a glance. However, I also don’t have a power meter on every bike. The zoom function worked from the bottom up; if I didn’t want to have dead data fields, I needed to move power to the bottom to utilise the zoom function. On the Roam 3 with individual bike profiles, this is no longer an issue.
I have had one ride so far where the device locked up and needed to be reset (holding the power button for ten seconds until it restarted). I’d also experienced this once or twice with the previous Roam V2 and lost part of a ride. Annoying when it happens, but it’s quite rare. The Roam 3 also automatically recovers the activity, which, as a Strava nerd, I greatly appreciated.
The touchscreen isn’t as good as the one on your phone, but no bike computer is, in my experience. I do wish the screen were a bit brighter.
The only real issue I’ve come across so far with the new ELEMNT Roam is how long it takes to start up. I timed it out at 34 seconds!
If you have a Roam V2, I probably wouldn’t be jumping through hoops for an upgrade, given the $749.95 AUD price tag. However, if you have an older Roam V1 or are swapping it from something else, the new Roam 3 is a nice and well-sorted little headunit.
Both new devices build on their best-selling predecessors, introducing cutting-edge technology with larger screens and enhanced specifications tailored for industrial field professionals
News in brief:
Getac’s brand new F120 – the world’s first fully rugged Copilot+ PC in a tablet form factor – harnesses the power of edge AI to transform workflows and optimise operational efficiency in the field.
The new V120 is derived from years of real-world use of the V110, featuring a host of meaningful upgrades while retaining the hallmark flexible usage form factor to support diverse field operations.
Both devices are designed to meet the needs of field professionals in sectors such as defence, utilities, manufacturing, public safety and automotive, who want to optimise their productivity in challenging working environments using the latest technology.
TAIPEI, Sept. 3, 2025 /PRNewswire/ — Getac Technology Corporation (Getac), a leading provider of rugged computing and mobile video solutions and a manufacturer with advanced in-house capabilities, today announced the launch of two highly versatile new field devices; the F120 – the world’s first fully rugged Copilot+ PC in a tablet form factor1, and the V120 – an AI-ready fully rugged laptop designed to deliver a premium computing experience in challenging work environments.
Getac F120 V120 Utilities
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Both new devices are the result of extensive real-world research and customer dialogue, building on Getac’s best-selling F110 and V110 models to deliver two brand new devices that harness the power of AI to unlock new levels of productivity in the field. Shared upgrades include larger 12.2-inch displays with a new narrow-bezel design, slimmer and lighter builds, Wi-Fi 7, Bluetooth 5.4, two ThunderboltTM 4 ports, hot-swappable batteries, TPM 2.0, and robust MIL-STD-810H / IP66 certifications, a generational leap in performance and reliability for field professionals.
F120 Fully Rugged Tablet – The World’s First Fully Rugged Tablet as a Copilot+ PC
Copilot+ PCs are the fastest, most intelligent Windows devices currently available, with powerful processors and access to highly advanced AI models that can fundamentally transform workflows and operations in the field. To qualify as a Copilot+ PC, a device must include an NPU (Neural Processor Unit) capable of 40+ TOPS (Trillion Operations Per Second), have a minimum of 16GB of RAM and 256GB of SSD storage, and support at least one form of biometric security authentication.
Getac’s new F120 meets all these criteria. By bringing powerful edge AI into a fully rugged form factor, it transforms how field professionals work in challenging environments. Powered by the latest Intel® CoreTM Ultra 200V Series Processor and groundbreaking Intel® AI Boost NPU with up to 48 TOPS, it accelerates AI-driven tasks like diagnostics, image processing, and real-time analytics, enabling users to tackle challenges faster and more effectively.
With options up to 32GB LPDDR5X memory, 2TB PCIe NVMe SSD storage, and Windows Hello facial recognition, the F120 is designed to support seamless multitasking, offers secure access features, and has the power to handle demanding workloads, making it an ideal tool for professionals in mission-critical environments such as defence, utilities and field operations that demand advanced mobile AI at the edge.
Shaped by years of proven deployment across key industries, the V120 builds on Getac’s top-selling V110, incorporating real-world feedback into a refined convertible-hinge design that allows the device to look like a tablet, meeting the evolving needs of frontline professionals.
At the heart of the V120 is an Intel® CoreTM Ultra 200H Series processor with integrated Intel® ArcTM GPUs and Intel® Turbo Boost technology, delivering efficient AI acceleration and smooth multitasking across demanding applications. The standard configuration features 8GB of DDR5 memory and a 256GB PCIe NVMe SSD, with optional upgrades to 64GB RAM and 2TB SSD for users who require even greater capacity.
Bigger Displays, Smarter Form Factors
Both the F120 and V120 feature a larger 12.2-inch LumiBond display with Smart Touch and Getac sunlight readable technology, upgraded from 11.6 inches in their predecessors. The V120 delivers 1,000 nits of brightness for clear visibility across vehicles and mobile workstations. For outdoor-heavy use in direct sunlight, the F120 boosts brightness to 1,200 nits. With a new narrow-bezel design, both devices are thinner and lighter than the previous generation despite the increased screen size, improving mobility without compromising durability.
Seamless Connectivity and Rugged Performance
Designed for always-on field operations, both devices offer Wi-Fi 7 and Bluetooth 5.4 for fast, stable wireless connectivity. Dual Thunderbolt™ 4 Type-C ports are standard on both models, with the V120 offering an optional third port for additional peripheral flexibility. For users working in remote locations, additional connectivity options include a dedicated GPS module, 4G LTE, 5G Sub-6, with Dual SIM (Nano-SIM 4FF and e-SIM).
Both new devices also feature Getac’s LifeSupport hot-swappable battery technology for all-day productivity, while additional high-capacity batteries are available for even longer periods of operation away from charging facilities. They also include a robust suite of data security features including TPM 2.0 as standard, with additional security options including Intel vPro® Technology, smart card reader, and Absolute Persistence® if required.
Like most Getac devices, the F120 and V120 are MIL-STD-810H and IP66 certified and can operate in extreme temperatures ranging from -29°C to 63°C (-20°F to 145°F). The F120 is also drop resistant up to 6ft (1.8m), while the V120 is drop resistant up to 4ft (1.2m) and features enhanced shock-absorbing corners for additional protection. Optional salt fog certification and ANSI/UL compliance make both devices well suited for use in corrosive, regulated, and high-risk environments.
Enabling High-Impact Use Across Key Industries
These powerful, yet versatile, field-ready devices are designed to help field professionals across multiple industries perform complex tasks with ease. Defence professionals can use the F120’s advanced data processing and extensive connectivity to turn any vehicle into a mobile command and control centre, while the V120’s slim design and flexible form factor aid critical data gathering in high pressure scenarios. Elsewhere, automotive engineers and technicians can use the F120’s AI capabilities to quickly run intricate diagnostics and get vehicles back on the road as fast as possible. Public safety workers such as police officers and emergency first responders can utilise the V120’s AI capabilities alongside the Getac Voice application, which enables real-time transcription of witness interviews at incident scenes, providing instant speech-to-text conversion for written reports. Witnesses can then sign reports using the device’s touchscreen.
“Modern field professionals need devices they can rely on to solve complex challenges and facilitate high levels of productivity in a wide variety of environments and circumstances. At Getac, we work closely with our customers to not only understand the challenges they are facing today, but also how these challenges are evolving over time, to ensure our rugged solutions continue to meet their changing needs,” says James Hwang, President of Getac Technology Corporation. “The new F120 and V120 build on a proven track record of performance and raise the bar once again, combining powerful AI capabilities, larger screens and weather-resistant functionality in a slimmer, lighter form factor, for optimal field efficiency.”
The F120 and V120 will be available in October.
For more information, please visit www.getac.com
1Status updated as of 2 September 2025; to the best of our knowledge, this product is the first fully rugged tablet as a Microsoft Copilot+ PC.
About Getac
Getac Technology Corporation is a global leader in AI-capable rugged mobile technology and intelligent video solutions, including laptops, tablets, software, body-worn cameras, in-car video systems, digital evidence management and enterprise video analytics solutions. Getac’s solutions and services are designed to enable extraordinary experiences for frontline workers in challenging environments. Today, Getac serves customers in over 100 countries spanning defence, public safety, ambulance, fire & rescue, utilities, automotive, natural resources, manufacturing, transport, and logistics. Getac was recently recognized as one of Newsweek’s “World’s Most Trustworthy Companies” for 2024. For more information, visit: https://www.getac.com. Participate in the Getac Industry blog or follow the company on LinkedIn and YouTube.
Sommer Cable’s Hicon brand has introduced its new ‘Alp-Line’ series of professional 3-pin XLR connectors.
Sommer Cable’s Hicon brand has introduced its new ‘Alp-Line’ series of professional 3-pin XLR connectors.
Straubenhardt, Germany (September 2, 2025)—Sommer Cable’s Hicon brand has introduced its new ‘Alp-Line’ series of professional 3-pin XLR connectors, intended for use for audio, lighting and event projects.
The XLR connectors sport gold-plated contacts are kept safe in a high-quality metal housing with a black silk matte finish designed to be durable. The special clamping chuck design of the connectors requires a decent pull-out force and at the same time facilitates installation.
At the end of the connector, a flexible plastic cap with integrated kink protection is used to prevent the cable from being subjected to bending stress. Due to the connector’s rib structure, the cap can be fitted quickly without any additional tools.
Sommer Cable TT-Phone Studio Patch Panel Debuts
For easy identification in complex cabling systems, the connectors are equipped with orange-colored rings as standard; a black replacement ring for alternative markings is included as well. Additionally, the connectors are delivered in environmentally friendly packaging that is free of plastic.
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The connectors are suitable for cables with a diameter of 3.0 to 8.0 mm. Sommer Cable has developed a matching flexible DMX cable SC-Binary 225 (art. no. 510-0051), which, along with the new connectors, are the components of the ready-to-use DMX-AES/EBU Alpine cable of the company’s new ‘BERG’ series (3-pin).
REDI Acoustics has launched its ROCS and ATC acoustics optimization tools as web apps on the company’s website.
REDI Acoustics has launched its ROCS and ATC acoustics optimization tools as web apps on the company’s website.
New York, NY (September 2, 2025)—REDI Acoustics has launched its ROCS and ATC acoustics optimization tools as web apps on the company’s website.
“We’ve always seen our role in the industry as being educators,” REDI Acoustics co-founder PK Pandey explains. “The pursuit of acoustics research and the development of our NIRO, TORA, ROCS and ATC toolsets have allowed us to share what we know with the industry and clear up myths and misconceptions around what is required for an optimized approach. These web apps put the tools to solve these basic problems in acoustics and room design in the hands of anyone, enabling them to get the most, sonically, out of any cuboid room they can imagine.”
ROCS is a suite of measurement and prediction tools designed to determine the optimal speaker and listening position of any cuboid space. It is intended for use optimizing room dimensions along with speaker and listening positions, improving low-frequency response and minimizing spatial variation. The app features room modes analysis, 3D low-frequency pressure field visualization and detailed early reflection analysis with 3D reflection paths.
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ATC is a customizable library designed for creating bespoke, scientifically precise acoustic treatments for any project. The app supports porous absorbers, perforated and slotted panels, membrane absorbers and low-frequency resonators and offers full frequency analysis from 20 Hz to 20 kHz. It predicts absorption coefficients and surface impedance in real-time and enables users to build multilayer treatments and instantly see their performance curves.
Available by subscription, ATC costs $9.99/month. ROCS + ATC is $99.90/month, $269.90/three months or $999.90/year.
OrthoLite®, the global leader in high-performance, comfort-driven footwear solutions, announces the launch of OrthoLite® SloMo™, a breakthrough in slow-recovery, breathable memory foam technology. This expansion of OrthoLite’s memory foam portfolio is a precisely engineered formulation that delivers enhanced fit, adaptive pressure relief, and optimized airflow for next-level step-in comfort.
Building on the success of OrthoLite® Eco-Impressions™ and OrthoLite® Lazy™, the new SloMo™ formulation is designed to meet growing consumer demand for premium, customized comfort in footwear. This latest innovation elevates the functional and sensory performance of memory foam, offering brand partners an innovative new option to differentiate their product offerings across lifestyle, fashion, and performance categories of footwear.
Powered by OrthoLite’s proprietary open-cell PU technology, SloMo™ delivers exceptional breathability, slow-recovery comfort, and consistent energy return. This new formulation is engineered with a defined Asker-C rating, optimized recovery times, and tailored tactile profiles—enabling brands to finely tune the underfoot experience across a wide range of footwear applications.
Available in both die-cut and molded constructions, OrthoLite® SloMo™ can be used as a single- or dual-layer solution. It provides a supportive, foot-cradling feel underfoot and is also ideal for use in linings, tongues, and other shoe components—delivering a 360-degree, custom-fit experience that breathes and elevates comfort across the entire shoe.“This expanded memory foam offering gives our partners greater freedom to design comfort with intention,” said Glenn Barrett, Founder and CEO of OrthoLite. “With SloMo™, we’re pushing the boundaries of what memory foam can deliver, empowering footwear brands to meet evolving expectations with precision and innovation.”
OrthoLite will showcase SloMo™ at the upcoming Materials Show in Portland and Boston, and at Lineapelle in Milan this September. To learn more about OrthoLite® SloMo™ and explore the full range of memory foam solutions, contact our OrthoLite Sales Team or stop by our booth at these leading industry trade show events.
About OrthoLite®
OrthoLite is the world’s leading supplier of open-cell foam technology found in more than 550 footwear brands across all categories of footwear and is the first name in comfort and performance foams. OrthoLite also is the innovator and creator of Cirql®, the sustainable materials solutions provider that provides footwear brands and their factory partners with lower impact, circular options in materials. OrthoLite has a stalwart commitment to an ongoing journey toward producing excellence with less-impactful manufacturing practices. The company also has a long-standing history of meaningful partnerships and sponsorships that demonstrate a dedicated commitment to supporting its customers, consumers, brand partners and the footwear industry.
OrthoLite is the Official Insole sponsor of the New York Yankees, supporter of Textile Exchange, and is a founding supporter of the Two Ten Foundation. Stay up to date with company news by visiting OrthoLite.com and following OrthoLite on Facebook, Instagram, Twitter and LinkedIn. To learn more about the benefits of OrthoLite, visit www.ortholite.com.
Lahore, Pakistan – Crafting an “About Us” page – often one of the most visited yet most neglected sections of a website – is getting an artificial intelligence upgrade. A Lahore-based developer, has introduced BrandVoice AI Forge , a new tool designed to generate personalized, professionally styled “About” pages for businesses, entrepreneurs and freelancers.
The tool integrates a server-side AI model to produce content that reflects user-provided details such as name, role, services and audience. Unlike generic text generators, it instructs the AI to output Markdown content, offering a foundation that is both structured and easy to format.
At the front end, the software employs a step-by-step interface that guides users through three phases: basic identity details, brand story and voice, and final contact information. This structured approach aims to address a long-standing challenge for individuals and businesses – condensing mission, personality and credibility into a single narrative page.
Once the draft is created, users can preview the content as styled HTML, with the option to copy the code directly or export the page as a standalone file. Built-in styling includes dynamic theming: each section – from introduction to values – is visually distinguished by unique background and border colors, while subtle animations add polish to the design.
Mukhtar, a web developer and SEO specialist with more than a decade of experience, said the project grew out of his work helping small businesses build online presence. “An About page is often the first thing people read after landing on a site, but most users don’t know how to articulate their story,” he explained. “This tool removes that barrier, combining intelligent content generation with design-focused output.”
Industry experts say tools like BrandVoice AI Forge [https://kashifmukhtar.com/brandvoice-ai-forge/] reflect a wider trend: everyday digital assets, from resumes to marketing copy, are increasingly being automated with AI assistance. While skeptics caution against over-reliance on machine-generated text, advocates argue that structured tools like Mukhtar’s strike a balance by requiring detailed human input before producing a result.
For now, Kashif Mukhtar [https://kashifmukhtar.com/] envisions his tool as particularly valuable to startups and independent professionals. “Everyone deserves a professional online identity,” he said. “This tool makes that possible, even without design or writing expertise.”
For media inquires please Contact Kashif Mukhtar at:
Media Contact Company Name: BrandVoice AI Forge Contact Person: Kashif Mukhtar Email:Send Email [https://www.abnewswire.com/email_contact_us.php?pr=lahore-developer-unveils-aipowered-tool-to-reinvent-the-about-us-page] Country: Pakistan Website: https://kashifmukhtar.com/
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Build, decorate, and personalize your home in Azeroth with the new Housing feature. Players can earn their own house and plot of land, move into a neighborhood with other players, or establish a neighborhood with their guild. Boundless self-expression awaits you!
A House for Everyone
Housing is for everyone in Midnight. If you want a house, you can have a house. No exorbitant requirements or high purchase costs, no lotteries, and no onerous upkeep. Your houses are also shared amongst your Warband with your different characters being able to come and go as you see fit (so your Orc character can hang out in your Alliance house without a problem). Housing rewards are also shared across your Warband allowing you to use your décor collection no matter which character earns it. If you have an Alliance character and a Horde character, both will be able to own one house in either the Horde or Alliance Neighborhood zones as well.
Alliance Neighborhood Zone: Founder’s Point
Horde Neighborhood Zone: Razorwind Shores
It’s not just Warbands that cross factional lines but friendships as well, so you’ll be able to live in or visit your friends’ or guildmates’ houses and their neighborhoods with minimal restrictions regarding faction.
Embracing Boundless Self-Expression
To help you create the perfect living space, the Housing feature offers a variety of tools for customization with the option to design in either Basic or Advanced Modes. You’ll also be able to collect a variety of home décor, dye select items, resize them, and place them anywhere in your home.
You’ll be able to create a home that reflects your unique style and achievements in Azeroth. Whether you’re looking to make the cover of the Gadgetzan Times or design a space that strikes fear into the hearts of your visitors, the Housing feature offers endless possibilities for customization.
The exterior of your home will be customizable as well, using a similar functionality to the in-game barber shop, with four different themed kits initially available: Blood Elf, Night Elf, Orc, and Human theming. Choose different towers, windows, facades, and more. It’s important to note that while your Horde characters can live in your Alliance house and your Alliance characters can live in your Horde house, you won’t be able to use opposite faction exteriors in that neighborhood. This means that an Alliance neighborhood will always feature Alliance architecture, and a Horde neighborhood will always feature Horde architecture. Neutral architecture can appear in either neighborhood type.
Welcome to the Neighborhood
Homes in World of Warcraft are separated into two Neighborhood zones, Founder’s Point (for the Alliance), and Razorwind Shores (for the Horde). Each Neighborhood is made up of roughly 50 plots of the same size, all of which contain a house.
We want players with different preferences for locations to find a plot that’s perfect for them, be they vibe-based or looking for something for a specific character. Some plots are placed far away from everything for the hermits among us, while others are grouped together in small cul-de-sacs of two to three houses perfect for a small group of friends. Other houses are in larger groupings for folks looking for more hustle and bustle.
Similarly, there’s a variety of biomes in each zone, ranging from Founder’s Point’s spooky forests and autumnal farmland to the lush oases and windswept bluffs in Razorwind Shores. In both Neighborhoods, you’ll find a dynamic central hub area full of both NPC activity and Endeavors.
There are two types of Neighborhoods:
Public Neighborhoods – These are created as needed by the game servers and anyone can buy a house in them. As they fill up, new instances are created, so players looking for a house shouldn’t see a message about all the neighborhoods being full. Public Neighborhoods are run by the game as well, including naming it (with a semi-procedurally generated name), organizing, and keeping the neighborhood running however is needed.
Private Neighborhoods – These are created and owned by players, either by Guilds as Guild Neighborhoods, or by arbitrary groups of players as Charter Neighborhoods.
Undertaking Endeavors
Endeavors are a Neighborhood-wide activity open to anyone who lives in the Neighborhood. Endeavors occur approximately once a month and when a new Endeavor becomes available the Neighborhood is provided with the opportunity to learn from various cultures and factions of Azeroth by completing different tasks. Players in Private Neighborhoods can choose from a selection of Endeavors, though occasionally a set Endeavor appears to highlight things happening in the world. In Public Neighborhoods, the game servers are responsible for choosing which Endeavors are active.
Each Endeavor has a group of tasks that are collectively completed by the Neighborhood. As tasks are completed, more NPCs from that area show up, making various themed decorations available to the neighborhood inhabitants (or even tovisiting players from other Neighborhoods), and the Neighborhood changes visually to be decorated in that faction’s fashion. The number of tasks required scales with Neighborhood size, so a 50-player Neighborhood will have to complete more tasks than a 10-player Neighborhood. Similarly, if a Neighborhood is less active, future Endeavors for that Neighborhood will also scale their requirements down to accommodate.
Complete themed Endeavors in your Neighborhoods, adding a unique touch to your home.
A Very Rewarding Experience
Players can earn rewards through a variety of sources, whether you’re buying from someone on the Auction House, you’ve completed achievements such as defeating Onyxia in her lair, making something using a profession, or just through adventuring; you’ll have plenty of ways to add to your collection.
Decor should come from everywhere and everything! We want you to find decor rewards in all sorts of gameplay, not just a single avenue. For example, while a specific jade-inlaid bookshelf might come from a particular quest in Pandaria, other bookshelves could come from vendors, professions, or other varied forms of content.
Open House: Take the Housing Tour
Take a 3D Tour of Housing and see the evolving customization options that await you!
Take the Tour
Go Deeper into the design in our previously published development articles:
Begin your journey with the 11.2.7 content update. Players with Midnight will gain early access to Housing, and all players will be able to begin collecting an assortment of starting décor items to prepare for the release of Midnight.
In Midnight, we’re adding the Slayer’s Rise battleground, outdoor World PvP objectives in the Voidstorm, and Training Grounds to help you get your PvP legs underneath you.
Slayer’s Rise Battleground
In Midnight, we’re introducing a major new PvP feature called the Slayer’s Rise battleground. Set in the Voidstorm, it is a 40 vs 40 epic battleground inspired by the large-scale battles that can be found in Alterac Valley and Isle of Conquest battlegrounds.
Setting: There is a conflict afoot between two powerful domanaar warlords fighting for control. Alliance and Horde forces will find themselves thrust in the middle of this conflict and aligned with one of these opposing domanaar.
Players will begin on opposite sides of the map and initially make their way to the middle where a 40 vs 40 brawl will take place over an initial control point that will give the controlling party an early advantage in the map.
Each side will then push down a lane toward the opposing base, destroying defenses and killing key NPCs along the way, in an attempt to ultimately defeat the opposing domanaar. Players will also need to break off to recruit neutral NPC forces to aid their side and help push through their lane. You and your team will need to balance a mix of attacking, defending, and recruiting as you progress through the battleground to claim victory.
Take Your PvP Outside
The Slayer’s Rise battleground will also have an accessible outdoor section of the Voidstorm zone, setting the stage for some epic world PvP. It is designed with points of conflict throughout and includes locations with PvP vendors and more.
Key Points of Interest:
Horde Keep: Local Stories, Faction NPCs, and Guards
Alliance Keep: Local Stories, Faction NPCs, and Guards
Neutral PvP Hub: Dueling Area, PvP Vendors, Portals to PvP Areas
The area will also have regular World Quests for those who choose not to use War Mode, but greater rewards will be available to those who take part in the world PvP that the area supports.
Training Grounds
For players new to PvP, you can learn the PvP ropes in the Training Grounds. Expanding and revamping the idea found in Comp Stomp, players will join a battle against smarter game-controlled opponents in Arathi Basin, Silvershard Mines, and Battle for Gilneas. You’ll become more comfortable with how these battlegrounds work and how classes can work within them, gaining confidence and opening the door to more PvP experiences in the game. While players can expect winrates higher than 50%, the game-controlled opponents will not be pushovers. Skill and coordination will be required to achieve victory!
We look forward to seeing you in the fields of battle!
