Joining the Secretary-General in signing the agreement, E1 founder and Chairman, Alejandro Agag, said: “This agreement between E1 and UN Tourism is a pivotal moment for sustainable sports tourism. Following my recent recognition for advancing electric mobility, I’m even more committed to demonstrating how sport can be a powerful catalyst for positive environmental change. By combining E1’s electric marine technology with UN Tourism’s global reach and expertise, we can create memorable experiences for fans while helping advance the protection of our marine environments.”
His appointment highlights Mr Agag’s dedication to driving sustainability into motorsport, promoting initiatives that align with the UN’s Sustainable Development Goals (SDGs).
In particular, UN Tourism and E1 Series will collaborate on initiatives that contribute to the achievement of SDG 8 (Decent Work and Economic Growth), SDG 9 (Industry, Innovation and Infrastructure), SDG 11 (Sustainable Cities and Communities), and SDG 14 (Life Below Water). Together, both organisations will raise public awareness and promote action in marine conservation, prioritising the protection and restoration of diverse coastal and marine ecosystems.