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Until 30 November 2025, anyone who opens a BBVA account in Italy and activates their card (physical or digital) will receive 10% cashback on purchases made during the first month, up to a maximum of €50 cashback credited directly to the account.

And that’s not all: for the following six months, every payment continues to bring satisfaction with 3% cashback on the first €280 of monthly purchases, for a total of up to an additional €50 in cashback.

Whether it’s a new Black Friday smartphone, Christmas gifts for the kids, or the holiday dinner, BBVA gives you back part of what you spend—a smart way to turn inevitable expenses into a small gain.

Liquidity that works for you: 3% gross interest on your balance

Your liquidity can celebrate too: BBVA offers 3% gross interest on the balance of your current account for the first six months, up to €1 million, with no restrictions, minimum amounts, or the need to open a savings or deposit account.

It’s a completely free current account, with full access to your funds—you can make transfers, withdrawals, and payments at any time. So while you think about gifts, your money keeps working for you.

“Black Friday and the Christmas holidays are times when we all tend to spend a little more — and we want to meet Italians’ needs by making this period more rewarding than ever,” says Walter Rizzi, BBVA Country Manager for Italy. “With Great Cashback, part of your spending goes straight back into your account, while with the remunerated liquidity, even the money you don’t spend continues to grow. It’s the perfect combination for those who want to manage their finances smartly, even during the busiest time of the year.”