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In the new John Lewis Christmas ad, a young son gifts his dad a vinyl copy of the track Where Love Lives by Alison Limerick, which transports the father to the dancefloor of his youth. Powerful stuff.
Jamie Oliver and Hugh Fearnley-Whittingstall are among a group of celebrity chefs and supermarkets spearheading a new campaign to double UK bean consumption by 2028.
There has been a long push for people to include more legumes in their diets – they are climate friendly and healthy. As the UK faces increasing disease related to poor diets as well as increasing food prices, and the campaigners argue that it is the correct time to launch a drive to “bang in some beans” to the nation’s meals.
Oliver said: “It’s no secret that I love beans. Not only are they delicious and affordable, they’re plant-based powerhouses that are packed with fibre, are a brilliant source of protein and live happily in your store cupboard for ages. If there’s anything we should be eating more of, it’s beans.”
Supermarkets supporting the Bang in Some Beans campaign include Lidl, which has pledged to increase volume sales for all bean products by 50% by 2028; Sainsbury’s, which is aiming to increase sales tonnage for beans and pulses by 2028; and M&S, who say they will increase volume sales for all ambient bean products by 15% by 2028. Waitrose and Ocado have also said they will advertise more legumes to customers.
Growing many types of bean fixes nitrogen into the soil, improving its health, and they are a useful replacement or supplement for more carbon-intensive proteins, such as meat. They are also high in fibre (only 4% of Britons get their recommended daily amount), and 4.5 times cheaper than other plant-based meat alternatives. A new report by the Food Foundation, supporting the campaign, has found that to meet the Eat-Lancet’s planetary health diet, UK bean consumption would need to increase sevenfold.
Food production is a big cause of climate breakdown, amounting to about a quarter of the world’s greenhouse gas emissions. Three-fifths of those emissions come from meat production, leading many to argue for a shift towards a plant-based diet. On average it takes 15,400 litres of water to make 1kg of beef, but about 5,000 litres for the same amount of beans.
Fearnley-Whittingstall, another of the supporters of the campaign, said: “Beans are fantastic for your health and are packed full of fibre, protein and micro-nutrients. Put simply, we should all be eating more of them.
“The Bang in Some Beans campaign is bringing together chefs, influencers and food businesses so we can all get excited about trying new beany recipes, whether that’s exploring exciting dishes from all over the world, or simply banging some beans into family favourites to give them a brilliant boost.”
The Food Foundation has called for more chefs, retailers and restaurant chains to join the bean crusade to increase the marketing and selling of the legumes.
Rebecca Tobi, the head of food business transformation at the Food Foundation, said: “Beans are a win-win-win for our health, the environment and our wallets at a time when food prices continue to rise.
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“As an affordable, healthy and sustainable food, beans deserve to play a much bigger role than they currently do in helping us to eat better as a nation, with two-thirds of the population eating less than a single portion of beans a week. And we’re not just talking about baked beans – we want to get the UK exploring new recipes from chilis, stews, curries and dals to dips and salads.
“We’re now looking for more businesses to sign up and play their part in boosting bean consumption for both people and planet.”
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Vestas Wind Systems A/S, Aarhus, 5 November 2025 Company announcement No. 24/2025
The Board of Directors of Vestas Wind Systems A/S has decided to initiate a share buy-back programme of up to DKK 1,120m (approx. EUR 150m).
The share buy-back programme is initiated pursuant to the authorisation granted to the Board of Directors by the Annual General Meeting in April 2025, which entitled Vestas to acquire treasury shares at a nominal value not exceeding 10 percent of the share capital at the time of the authorisation.
The share buy-back programme will be executed in accordance with Regulation No. 596/2014 of the European Parliament and of the Council of 16 April 2014 on market abuse (MAR) and the Commission Delegated Regulation (EU) 2016/1052 (the “Safe Harbour Regulation”).
Purpose The purpose of the share buy-back programme is to adjust Vestas’ capital structure.
Time frame The share buy-back programme will run from 6 November 2025 to 17 December 2025, both days included.
Terms Vestas has appointed Danske Bank as Lead Manager for the share buy-back programme. Danske Bank will make its own trading decisions independently of and without influence or involvement from Vestas.
Under the share buy-back programme, Vestas may repurchase shares up to a maximum amount of DKK 1,120m, and no more than 18,000,000 shares, corresponding to 1.8 percent of the share capital of Vestas Wind Systems A/S.
No shares may be bought back at a price exceeding the higher of i) the price of the last independent trade and ii) the highest current independent bid at the trading venue, on which the purchase is carried out, at the time of trading.
The maximum number of shares that may be purchased on each trading day may not exceed 25 percent of the average daily trading volume of shares on the trading venue, on which the purchase is carried out, over the last 20 trading days prior to the date of purchase.
Prior to the share buy-back, Vestas holds 12,357,143 treasury shares, equal to 1.2 percent of the share capital.
Vestas is entitled to suspend or stop the programme at any time subject to a disclosure of a company announcement.
On a weekly basis, Vestas will issue an announcement in respect of transactions made under the programme.
Contact details Vestas Wind Systems A/S, Denmark
Daniel Patterson, Vice President Investor Relations Tel: +45 2669 2725
